See all the active financial advisory firms serving customers in the USA

Advisory firms come in many shapes and sizes — from solo practitioners to large institutions managing trillions of dollars. The list below covers active firms registered with the SEC across the country.

The size of a firm often shapes the kind of relationship you can expect. Smaller firms tend to serve fewer clients per advisor, which can mean more personalized attention and deeper, longer-running conversations. Larger firms lean on shared teams, dedicated specialists, and more standardized processes — useful if you value consistency or access to a broader range of services. Location plays a role too: some firms operate nationally and work with clients remotely, while others focus on the communities they're rooted in, bringing local knowledge of state taxes, regional industries, or estate considerations specific to where you live. Neither model is inherently better — the right fit depends on how much hands-on attention you want, how complex your situation is, and where you'd like to work with someone.

Name
Firm type
Advisors
Clients per advisor
AUM per client
Zen Wealth Advisors, LLC
Independent
1
High 54
$487,137
Zephyr Advisers
Independent
1
Very High 67
$78,420
Zephyr Capital LLC logo Zephyr Capital LLC
Supported
1
Very Low 10
$898,276
Zephyr Wealth Management logo Zephyr Wealth Management
Supported
3
High 73
$822,669
Zermatt Wealth Partners logo Zermatt Wealth Partners
Supported
3
High 70
$732,995
Zero Gravity Financial, LLC logo Zero Gravity Financial, LLC
Independent
1
High 32
$1,224,543
Zestiny Wealth logo Zestiny Wealth
Independent
1
Typical 26
$811,427
Zetlmaier Wealth Management LLC logo Zetlmaier Wealth Management LLC
Independent
1
Very High 83
$533,735
Zevin Asset Management, LLC logo Zevin Asset Management, LLC
Team
4
Very High 140
$1,052,283
Zhang Financial logo Zhang Financial
Multi-team
20
Very High 115
$2,457,651
ZHP Capital LLC logo ZHP Capital LLC
Supported
1
High 74
$460,796
ZH Wealth Management, LLC
Independent
1
Typical 17
$700,835
Zia Capital Investments LLC logo Zia Capital Investments LLC
Supported
1
High 66
$143,968
Zia Investment Advisors
Independent
1
Typical 24
$987,893
Ziarnick Financial LLC logo Ziarnick Financial LLC
Independent
1
Very Low 0
Zidel Financial Inc. logo Zidel Financial Inc.
Independent
1
Very High 128
$1,232,543
ZIHUITRADING LLC logo ZIHUITRADING LLC
Independent
1
Low 4
$113,750
Ziment Financial Advisors, Inc.
Supported
3
Very Low 3
$4,776,077
Zimmer Capital Management LLC logo Zimmer Capital Management LLC
Independent
1
Very Low 2
$595,323
Zimmer Financial Planning
Independent
1
Typical 25
Zimmerman Advisory Group, LLC logo Zimmerman Advisory Group, LLC
Independent
1
Very High 96
$325,745
Zimmerman Capital Management logo Zimmerman Capital Management
Independent
1
High 56
$996,688
Zimmerman Wealth Management, LLC logo Zimmerman Wealth Management, LLC
Supported
4
Typical 56
$2,099,712
Zink Wealth Solutions LLC logo Zink Wealth Solutions LLC
Supported
3
Very Low 3
$4,800,546
Zinnia Wealth Advisory, LLC logo Zinnia Wealth Advisory, LLC
Supported
2
Very High 256
$329,726
Zion Capital LLC logo Zion Capital LLC
Independent
1
Low 6
$183,333
Zion Financial Planning, LLC logo Zion Financial Planning, LLC
Independent
1
Very High 76
$114,474
Ziv Investment Company logo Ziv Investment Company
Supported
1
Very Low 1
$1,223,995
Zizzi Investments logo Zizzi Investments
Supported
2
Typical 39
$578,491
Zoe Financial, Inc. logo Zoe Financial, Inc.
Team
10
Very High 161
$176,289
Zolton Wealth
Independent
1
Typical 14
$2,928,753
Zone Investment Management, LLC
Independent
1
High 32
$684,752
Zonka & Associates, Inc.
Independent
1
Low 6
$4,292,632
Zora Financial logo Zora Financial
Supported
2
Typical 39
$888,355
Zor Capital, LLC logo Zor Capital, LLC
Supported
3
Very Low 13
$738,731
Zorea Capital LP logo Zorea Capital LP
Supported
3
Very Low 3
$5,584,062
Zou Capital Management LLC
Independent
1
Low 7
$47,143
zQuant Advisory, LLC
Independent
1
Very Low 1
$30,000
ZRCOR Inc.
Independent
1
Typical 13
$818,930
Zuckerman Capital Management, LLC logo Zuckerman Capital Management, LLC
Supported
2
Typical 58
$1,001,909
Zuckerman Investment Group logo Zuckerman Investment Group
Team
4
Very High 106
$4,829,006
Zulu Dreams Capital LLC logo Zulu Dreams Capital LLC
Supported
2
Very Low 11
$340,909
Zuma Capital Management, LLC logo Zuma Capital Management, LLC
Independent
1
Low 10
$718,671
Zuma Wealth LLC logo Zuma Wealth LLC
Independent
1
High 30
$1,890,340
Zuraw Financial
Supported
2
Low 26
$1,249,409
Zuraw Financial Advisors, LLC logo Zuraw Financial Advisors, LLC
Team
2
High 77
$2,770,694
Zurich Awes Financial Management, LLC logo Zurich Awes Financial Management, LLC
Independent
1
Very High 66
$399,820
Zuwa Financial LLC logo Zuwa Financial LLC
Independent
1
Typical 20
$37,003
ZWJ Investment Counsel Inc logo ZWJ Investment Counsel Inc
Multi-team
13
High 76
$3,846,394
ZYC Investment LLC
Independent
1
Very Low 0
Zynergy Retirement Planning logo Zynergy Retirement Planning
Team
5
Low 34
$1,005,814
ZZ Planning LLC logo ZZ Planning LLC
Independent
1
Very Low 0
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