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Sterling Retirement Group of Sacramento

Updated today

Client assets under management

$235,000,000

Clients

503

13% high-net worth

Advisors

4

of 4 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

126

Very High

Average account size

$467,197

About

Sterling Retirement Group of Sacramento serves individual and high‑net‑worth clients as well as family or closely held businesses, offering comprehensive financial planning, targeted consulting, portfolio management, and business‑consulting services. The firm provides both ongoing portfolio management and one‑time implementation work, and may recommend independent third‑party advisers when a different management approach is appropriate.

The firm tailors portfolios to each client using a mix of fundamental and technical analysis and an investment philosophy that emphasizes value, safety, quality, and risk control; accounts are managed on both discretionary and nondiscretionary bases. When clients are placed with outside managers, Sterling typically establishes a co‑adviser relationship in which the third‑party adviser handles trading and execution while Sterling monitors performance and meets with clients at least annually.

What distinguishes Sterling from many peers is that its representatives may be licensed insurance agents who can receive insurance commissions if clients purchase recommended products or implement plan recommendations through them, a conflict the brochure discloses and addresses. The firm also highlights specialized business consulting for family or closely held businesses and states it does not participate in wrap programs or soft‑dollar arrangements.

Client services

Financial planning Portfolio management Selection of other advisers Business consulting

Expertise

General retirement planning Wealth management Business ownership considerations Business succession planning

Fee options

Fixed

Comprehensive financial planning fees from $500 to $10,000; Business consulting fixed fees from $1,000 to $50,000

Percentage

$0+: 0.30% to 1.50% annually for portfolio management services $0+: 0.30% to 1.65% annually for selection of third-party investment advisers services

Commissions

Representatives may receive commissions on insurance products if clients implement recommendations through them

Project-based

Consulting financial planning at $400 per hour; Business consulting at $350 per hour

Other

Fee-only: Financial planning fees range from $500 to $10,000; Consulting financial planning at $400 per hour; Business consulting fixed fees from $1,000 to $50,000 or $350 per hour

Main office location

Sterling Retirement Group of Sacramento

300 Harding Blvd #115

Roseville CA 95678, United States

Number of offices

1

Most active in

Arizona · California · Idaho · Nevada · Oregon · Tennessee · Texas · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Gary F

Series 63, Series 65

Roseville, CA

Sterling Retirement Group of Sacramento

Gary Frontiera is a financial advisor with Sterling Retirement Group of Sacramento, holding Series 63 and Series 65 licenses and bringing 17 years of industry experience. He has worked at Purshe Kaplan Sterling Investments and Sterling Retirement Group since 2013. Frontiera is also a managing partner of Jacko Law Group, a private fund investment business. Sterling Retirement Group of Sacramento provides comprehensive financial planning, portfolio management, and business consulting services to individuals, retirement accounts, trusts, corporations, and closely held businesses. The firm employs a value- and risk-focused investment philosophy, manages approximately $177 million in discretionary assets, and serves about 400 clients with a small team of advisers.

General retirement planning Wealth management Business ownership considerations Business succession planning
user avatar

John R

Series 65

Roseville, CA

Sterling Retirement Group of Sacramento

John Raftery is a Series 65-licensed advisor at Sterling Retirement Group of Sacramento with one year of industry experience. He has worked at Sterling Retirement Group since 2025 and concurrently at Stewart Valuation Intelligence since 2015. Sterling Retirement Group of Sacramento provides comprehensive financial planning, consulting, and portfolio management services to individuals, retirement accounts, trusts, corporations, and closely held businesses. The firm employs a value- and risk-focused investment approach and offers discretionary management as well as co-adviser arrangements, serving approximately 400 clients with $177 million in assets under management.

General retirement planning Wealth management Business ownership considerations Business succession planning
user avatar

Michael G

Series 65

Roseville, CA

Sterling Retirement Group of Sacramento

Michael Gebhardt Jr. is a financial advisor with Sterling Retirement Group of Sacramento, holding a Series 65 designation and seven years of industry experience. Prior to joining Sterling Retirement Group, he worked at Oracle Corporation for three years. He is also a licensed insurance agent specializing in life, accident, and health insurance. Sterling Retirement Group of Sacramento advises individuals, retirement accounts, trusts, corporations, and other business entities on comprehensive financial planning, portfolio management, and business consulting for family or closely held businesses. The firm combines fundamental and technical analysis with a focus on value, safety, quality, and risk control, managing approximately $177 million in discretionary client assets.

General retirement planning Wealth management Business ownership considerations Business succession planning
user avatar

Brian S

Series 65

Roseville, CA

Sterling Retirement Group of Sacramento

Brian Souders is a financial advisor at Sterling Retirement Group of Sacramento with nine years of industry experience. He holds a Series 65 designation and has been with Sterling Retirement Group since 2016. In addition to his advisory role, he owns and operates Souders Financial & Insurance, LLC, where he works as an independent insurance agent specializing in indexed life and fixed indexed annuities. Sterling Retirement Group of Sacramento provides comprehensive financial planning, portfolio management, and business consulting services to individuals, trusts, corporations, and retirement accounts. The firm emphasizes value, safety, and risk control in its investment approach and offers discretionary management alongside co-adviser arrangements.

General retirement planning Wealth management Business ownership considerations Business succession planning
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