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Rose Capital Advisors, LLC

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Client assets under management

$602,381,854

Clients

363

64% high-net worth

Advisors

10

of 14 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

36

Low

Average account size

$1,659,454

About

Rose Capital Advisors is a boutique registered investment adviser that provides asset management, financial planning, and investment consulting to individuals (including high net worth clients), trusts, estates, charitable organizations, corporations and other business entities. The firm delivers both discretionary portfolio management and non‑discretionary services and operates a wrap fee investment management program.

The firm uses a largely bottom‑up fundamental analysis supplemented by technical indicators and tailors advice to each client's objectives, risk tolerance, and liquidity needs. Rose Capital also serves as the investment adviser and manager to private pooled vehicles (the Rose Capital Advisors Vintage Series), performing manager due diligence, selection, oversight and fee negotiations, and offers performance‑based arrangements to qualifying investors while maintaining committee reviews and fair‑valuation controls to address related conflicts.

What is uncommon about Rose Capital for a team firm is its combined role as adviser to private fund-of-funds and as sponsor/manager of a wrap fee program, plus its practice of admitting only investors who meet both accredited and qualified client/purchaser standards for its private offerings. The firm further discloses affiliated activities — including supervised persons who are registered representatives and licensed insurance or real estate agents — and uses a third‑party operational platform (Dynasty) for back‑office support, matters it identifies and manages through written policies.

Client services

Financial planning Portfolio management Selection of other advisers Financial consulting

Expertise

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments

Occupation focus

Founder/Business Owner

Fee options

Fixed

Up to $20,000 per quarter for fixed fee financial planning and consulting services (negotiable)

Commissions

Certain supervised persons receive commissions for securities brokerage and insurance sales separate from advisory fees

Project-based

Up to $500 per hour for financial planning and consulting services

Performance-based

Performance-based fees up to 5% of annual gross profits on Funds after 8% hurdle rate; also performance fees charged by underlying portfolio funds (1%-2% annualized plus 10%-35% incentive allocations)

Other

Fee-only: Hourly fees up to $500 per hour; Fixed fees up to $20,000 per quarter (negotiable)

Main office location

Rose Capital Advisors, LLC

119 Washington Avenue, Suite 400

Miami Beach FL 33139, United States

Number of offices

6

Most active in

Arizona · California · Connecticut · Florida · Georgia · Indiana · Louisiana · Massachusetts · New Jersey · New York · Ohio · Pennsylvania · Texas · Vermont · Virginia

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Michael R

CFP®, Series 63, Series 65

Miami Beach, FL

Rose Capital Advisors, LLC

Michael Rose is a CFP® with 28 years of industry experience and currently serves as an advisor at Rose Capital Advisors, LLC in Miami Beach, FL. He has been with Rose Capital Advisors and Saxony Securities since 2014. Outside of his advisory role, he provides consulting services to Castellan Holdings Manager, LLC. Rose Capital Advisors offers investment advisory and financial planning services to individuals, families, and small businesses, with a focus on a bottom-up, fundamental investment process that incorporates technical indicators and both long- and short-term trading strategies. The firm also acts as a private fund adviser and fund-of-fund manager, serving a significant non-U.S. client base and managing wrap fee investment programs.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Robert H

Series 63, Series 65

Westport, CT

Rose Capital Advisors, LLC

Robert Hill is a financial advisor at Rose Capital Advisors, LLC with 33 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Morgan Stanley, Bank of America, and Merrill Lynch. Hill is also a licensed independent insurance agent specializing in non-variable life and health insurance. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, and small businesses, as well as advising pooled investment vehicles. The firm employs a bottom-up, fundamental investment approach combined with technical indicators for trade timing and manages both long- and short-term trading strategies.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Mitchell R

Series 66

Miami Beach, FL

Rose Capital Advisors, LLC

Mitchell Romano is a financial advisor with Rose Capital Advisors, LLC, holding a Series 66 designation and 18 years of industry experience. He has worked at Rose Capital Advisors since 2015 and has been affiliated with Saxony Securities since 2014. Romano also serves as the Director of Operations for Rose Capital Advisors' registered investment advisory business. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, small businesses, and pooled investment vehicles. The firm employs a bottom-up, fundamental investment approach combined with technical indicators for trade timing and manages both long- and short-term trading strategies, including a focus on fund-of-funds due diligence and oversight.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Roberto L

Series 63, Series 65

Miami Beach, FL

Rose Capital Advisors, LLC

Roberto Lizama is a financial advisor with Rose Capital Advisors, LLC, holding Series 63 and Series 65 licenses and bringing 28 years of industry experience. He has worked at Rose Capital Advisors and Saxony Securities since 2020 and manages MSP Recovery, LLC, where he oversees data onboarding and analysis for Medicare and Medicaid Secondary Payer recoveries. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, and small businesses, with a focus on a bottom-up, fundamental investment approach combined with technical indicators and manager due diligence. The firm serves a significant non-U.S. client base and acts as a private fund adviser and fund-of-fund manager, offering both performance-based and traditional asset-based fee structures.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Ashley K

Series 63, Series 65

Miami Beach, FL

Rose Capital Advisors, LLC

Ashley Kulju is a financial advisor at Rose Capital Advisors, LLC with 14 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at Rose Capital Advisors since 2018. In addition to her advisory role, she is a licensed real estate agent and owner of Ashley Kulju, PA, a real estate business operating under Iconic Properties, Inc. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, and small businesses, including high-net-worth clients. The firm employs a bottom-up, fundamental investment process combined with technical indicators and manages both individual portfolios and private fund-of-funds, offering discretionary wrap fee programs and performance-based fee structures.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Shummi J

Series 65

Plandome, NY

Rose Capital Advisors, LLC

Shummi Jindal is a financial advisor at Rose Capital Advisors, LLC with over a decade of industry experience. He holds the Series 65 designation and previously worked at Hudson Park Management and Hudson Park Advisors LLC, where he spent 14 and 10 years respectively. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, and small businesses, with a focus on a bottom-up, fundamental investment process combined with technical indicators for trade timing. The firm also acts as a private fund adviser and fund-of-fund manager, serving a significant non-U.S. client base and employing both performance-based and asset-based fee structures.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Jonathan B

Series 66

Miami Beach, FL

Rose Capital Advisors, LLC

Jonathan Binns is a financial advisor at Rose Capital Advisors, LLC with six years of industry experience. He holds the Series 66 designation and has worked with Rose Capital Advisors and Saxony Securities, Inc. since 2019. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, small businesses, and pooled investment vehicles. The firm employs a bottom-up, fundamental investment process combined with technical indicators and offers portfolio management, financial planning, and wrap fee programs, with a notable focus on private fund advising and fund-of-fund management.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Annamalai R

Series 63, Series 65

New York, NY

Rose Capital Advisors, LLC

Annamalai Ramaswamy is a financial advisor at Rose Capital Advisors, LLC in New York, NY, with 13 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Neuberger Berman BD LLC and Goldman, Sachs & Co. among other firms. His background also includes roles at Banyan Bridge Technology, Banyan Bridge Consulting LLC, and Investapeak, LLC. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, and small businesses, as well as advising pooled investment vehicles. The firm uses a bottom-up, fundamental investment process combined with technical indicators and offers both long- and short-term trading strategies, with a focus on manager due diligence and oversight in fund-of-funds management.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Brendan R

Series 63, Series 65

East Falmouth, MA

Rose Capital Advisors, LLC

Brendan Reardon is a financial advisor at Rose Capital Advisors, LLC with 15 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Russell Investments and Russell Implementation Services Inc. He serves as an informal advisor to Beeken Biomedical and is on the board of directors for Black Dog Enterprises, LLC. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, and small businesses, with a focus on a bottom-up, fundamental investment process that includes both long- and short-term trading strategies. The firm is notable for its role as a private fund adviser and fund-of-fund manager, serving a significant non-U.S. client base and employing performance-based fees for qualified clients.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
user avatar

Jamel G

CFP®, Series 63, Series 66

Miami Beach, FL

Rose Capital Advisors, LLC

Jamel Gordon is a CFP® professional with 16 years of industry experience, currently serving at Rose Capital Advisors, LLC. His prior experience includes roles at Saxony Securities Inc., Provenance Wealth Advisors, Raymond James Financial Services, and Edward Jones. Rose Capital Advisors provides investment advisory and financial planning services to individuals, families, and small businesses, with a focus on a bottom-up fundamental investment approach that integrates technical indicators for trade timing. The firm also acts as a private fund adviser and fund-of-fund manager, serving a notable non-U.S. client base and employing both performance-based and traditional asset-based fee structures.

Wealth management Retirement plans for business owners (SEP, solo 401k) Private / alternative investments Founder/Business Owner
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