Robert Hughes
Advisor at SB Advisory, LLC
Updated today
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Firm
SB Advisory, LLC
Location
Traverse City, MI 49684-6298
Credentials
Series 63, Series 65
Industry experience
40 years
About
Robert Hughes is a financial advisor at SB Advisory, LLC with 40 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Principal Life Insurance Company, Principal Securities INC, and Next Financial Group, Inc. Outside of his advisory role, Hughes serves on several nonprofit boards, including Friends of West MI PAC and Michigan Trails Fund, and is a co-chair for Armed Forces Thanksgiving. SB Advisory, LLC provides investment advisory and financial planning services to individuals, high-net-worth clients, and businesses. The firm offers portfolio management, retirement plan services, and multiple tiers of financial planning, employing a mix of technical, fundamental, and qualitative analysis with both discretionary and non-discretionary account management.
Client services
Based on SB Advisory, LLC
Financial planning
Portfolio management
Selection of other advisers
Expertise
Based on SB Advisory, LLC
General retirement planning
College savings (529s, UTMA, etc.)
Cash flow / budgeting
Wealth management
Fee options
$0 - $500,000: 2.50% $500,000 - $1 Million: 2.00% $1 Million - $2 Million: 1.75% $2 Million - $5 Million: 1.50% $5 Million+: 1.25%
Clients may incur commissions and transaction fees for trades; listed equities up to $10/transaction, mutual funds up to $15/transaction, fixed income up to $20/transaction
Hourly Financial Planning & Consultation charged up to $600/hour, negotiable
Fee-only: Comprehensive Financial Planning up to $15,000 or up to 1% of assets; Limited Financial Planning and Hourly Financial Planning at max $600/hour, fees negotiable
Location
12935 S West Bay Shore Dr.
Traverse City, MI 49684-6298
Most active in
Robert H has reported serving >5 clients in these states in the last 12 months.
Indiana · Michigan
Work history
San Blas Securities and SB Advisory
2025 - Present (1 year)
Next Financial Group, Inc.
2023 - 2025 (2 years)
Principal Securities INC
2016 - 2023 (7 years)
Principal Life Insurance Comp
1998 - 2023 (25 years)
Advantage Benefits Group
1998 - Present (28 years)
Disclosures
Disclosures include customer complaints, regulatory actions, employment terminations, bankruptcies, and certain legal protections.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Is not active or affiliated with:
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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