user avatar

Michelle Francis

Advisor at Life Story Financial

Updated today
Life Story Financial logo

Firm

Life Story Financial

Location

Arvada, CO

Credentials

Series 66

Industry experience

8 years

About

Michelle Francis is a financial advisor at Life Story Financial in Arvada, CO, holding a Series 66 designation with eight years of industry experience. She previously worked at Western Wealth Management, LPL Financial, PBS Wealth Management Consultants, and Royal Alliance. Outside of her advisory work, she was involved with PR Unscripted for 12 years. Life Story Financial provides investment management and comprehensive financial planning services to individual and high-net-worth clients. The firm constructs tailored portfolios using modern portfolio theory and a combination of fundamental, technical, and tactical analysis, employing both passive and active strategies through a co-advisory relationship with AssetMark.

Client services

Based on Life Story Financial

Financial planning Portfolio management Selection of other advisers

Expertise

Based on Life Story Financial

Business ownership considerations Cash flow / budgeting

Fee options

Fixed

Initial comprehensive financial planning fees range from $4,000 to $7,500; Initial Start Your Wealth planning has a $400 upfront fee

Percentage

$0 - $250,000: 1.25% $250,001 - $1,000,000: 1.00% $1,000,001 - $3,000,000: 0.80% $3,000,001 - $5,000,000: 0.70% $5,000,001 - $10,000,000: 0.60% $10,000,001+: Negotiable

Project-based

$300 per hour, negotiable

Subscriptions

Ongoing comprehensive planning fees billed monthly from $300 to $550; ongoing Start Your Wealth planning $200 per month

Other

Account minimum: $10,000 (mutual fund accounts on AssetMark platform), $25,000 (ETF accounts on AssetMark platform), $25,000 to $1,000,000 (individually managed accounts on AssetMark platform, depending on strategy) Fee-only: Financial planning fees from $4,000 to $7,500 for initial comprehensive planning; $300 to $550 per month for ongoing comprehensive planning; $400 upfront plus $300/month for initial Start Your Wealth planning; $200/month for ongoing Start Your Wealth planning; hourly planning at $300 per hour

Location

Arvada, CO

Most active in

Colorado · District of Columbia

Work history

Life Story Financial

2022 - Present (4 years)

Western Wealth Management, LLC

2020 - 2022 (2 years)

LPL Financial

2020 - 2022 (2 years)

PBS Wealth Management Conslultants

2019 - 2020 (1 year)

Royal Alliance

2017 - 2020 (3 years)

PR Unscripted

2010 - 2022 (12 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Warmer team member

Not sure where to start?

We'll help you think it through – whether you ultimately need an advisor or not.

Call (201) 292-4557

Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.

By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. ("Warmer")