Kathleen Hentges
Advisor at Applied Advisor
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Advisor at Applied Advisor
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Location
San Francisco, CA
Credentials
CFP®, Series 65
Industry experience
22 years
Kathleen Hentges is the principal and managing member of Applied Advisor, an independent firm based in San Francisco. She holds the CFP® designation and Series 65 license, with 22 years of industry experience. Since 2009, she has operated Applied Advisor, providing financial planning and tax preparation services. In addition to advisory work, Ms. Hentges offers tax preparation services as a registered tax preparer. Applied Advisor provides fee-only, project-based financial planning and tax preparation to individuals and families with invested assets up to $5 million. The firm serves primarily pre-retired, salaried professionals and employs a buy-and-hold investment approach using no-load mutual funds and ETFs, delivering advice on an hourly or project basis without ongoing portfolio management or AUM fees.
Based on Applied Advisor
Based on Applied Advisor
Flat project minimum fee of $285 for projects lasting 60 minutes or less; $300 minimum for tax preparation projects during specified period
$285/hour for financial planning and investment advisory projects; $300/hour for tax preparation projects (Feb 24, 2026 - Dec 31, 2026)
Account minimum: $285 minimum for all hourly engagements (except tax preparation projects between Feb 24, 2026 and Dec 31, 2026 where minimum is $300) Minimum fee: $285 minimum charge for financial planning or investment advisory projects; $300 minimum for tax preparation projects (Feb 24, 2026 - Dec 31, 2026) Fee-only: Hourly fees charged at $285/hour for financial planning and investment advisory projects; $300/hour for tax preparation projects (Feb 24, 2026 - Dec 31, 2026)
San Francisco, CA
California
Applied Advisor LLC
2009 - Present (17 years)
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