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Joshua Heims

Advisor at Cetera

Updated today
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Firm

Cetera

Location

Williamsville, NY 14221

Credentials

Series 65, Series 66

Industry experience

22 years

About

Joshua Heims is a financial advisor with Cetera, holding Series 65 and Series 66 licenses and bringing 22 years of industry experience. His prior roles include positions at BearingStone Wealth, Avantax, Sagepoint Financial, and Lincoln Sparrow Advisors. He also serves as President and Commissioner of the Clarence Girls Softball League, a nonprofit focused on youth softball. Cetera Investment Advisers serves a diverse client base, including individuals, high-net-worth clients, institutions, and retirement plans, through a large network of independent advisors. The firm offers a range of portfolio management, financial planning, and fiduciary services, utilizing both advisor-managed and model portfolio approaches.

Client services

Based on Cetera

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops

Expertise

Based on Cetera

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Charitable giving & philanthropy

Occupation focus

Based on Cetera

Founder/Business Owner Executive Retired

Demographic focus

Based on Cetera

HENRY (High Earners, Not Rich Yet) Approaching retirement

Fee options

Fixed

Flat fees for financial planning and consulting negotiated with client

Percentage

$0 - $250,000: Up to 2.75% $250,001 - $500,000: Up to 2.50% $500,001 - $750,000: Up to 2.00% $750,001 - $1,000,000: Up to 1.75% $1,000,001 - $2,000,000: Up to 1.50% $2,000,001 - $5,000,000: Up to 1.25% $5,000,001+: As low as 0.75% (varies by program)

Project-based

Hourly consulting and financial planning rates negotiated with client

Other

Account minimum: $5,000 Minimum fee: Minimum program fees ranging from $99 to $199 annually depending on program Fee-only: Flat or hourly fees for financial planning and consulting services, negotiated case-by-case

Location

5920 Main Street

Williamsville, NY 14221

Most active in

New York

Work history

Cetera Wealth Services, LLC

2025 - Present (1 year)

Cetera

2025 - Present (1 year)

BearingStone Wealth, Inc.

2024 - Present (2 years)

Avantax Insurance Agency, LLC

2023 - 2025 (2 years)

Avantax Advisory Services

2023 - 2025 (2 years)

Avantax Investment Services Inc.

2023 - 2025 (2 years)

OSAIC

2023 - 2023 (1 year)

Sagepoint Financial, Inc.

2018 - 2023 (5 years)

Lincoln Sparrow Advisors, LLC

2013 - 2023 (10 years)

Lincoln Sparrow Advisors, LLC

2013 - Present (13 years)

UNITED PLANNERS' FINANCIAL SERVICES of AMERICA a Limited Partner

2011 - 2018 (7 years)

Pro Medicus Wealth Management, LLC

2009 - 2018 (9 years)

The Heims Co., Inc.

2006 - Present (20 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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