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Z Advisory Innovations

Updated today

Client assets under management

$13,543,614

Clients

49

35% high-net worth

Advisors

2

of 2 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

25

Low

Average account size

$276,400

About

Z Advisory Innovations provides portfolio management and tailored investment services to individuals, high‑net‑worth clients, and business entities. As of January 9, 2026 the firm reports managing approximately $13,640,000 in client assets across about 61 client relationships, and it operates on a non‑discretionary basis while charging asset‑based fees billed monthly.

The firm builds and monitors model portfolios using a combination of tactical asset allocation and fundamental analysis, with periodic rebalancing driven by market conditions and client circumstances. Recommended investments include mutual funds, ETFs (including Bitcoin ETFs), stocks, bonds, options, closed‑end funds and alternative investments, reflecting an openness to crypto ETF exposure and other nontraditional instruments.

What distinguishes the firm from many peers is its primarily non‑discretionary management style (a relatively uncommon practice among similar advisers) and the fact that its owners are licensed insurance agents who may recommend insurance products and receive commissions, a disclosed conflict the brochure says is mitigated through policies and client disclosure. The firm also discloses its use of Charles Schwab for custody and a range of operational support services that benefit the firm and could create additional conflicts of interest.

Client services

Portfolio management

Expertise

Active portfolio management Concentrated stock management Options & derivatives strategies Private / alternative investments

Fee options

Percentage

0.50% to 2.00% annually

Main office location

Z Advisory Innovations

7655 Highland Rd, Suite 203

Waterford MI 48327, United States

Number of offices

1

Most active in

Michigan

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

David Z

Series 66

Waterford, MI

Z Advisory Innovations

David Zoellner Jr is a financial advisor at Z Advisory Innovations with five years of industry experience. He holds a Series 66 designation and previously worked at Newbridge Securities Corporation, Valvoline Instant Oil Change, Rockwells, Chief O' Neils, and The Dock on Montrose Beach. Z Advisory Innovations provides portfolio management and tailored investment services to individuals, high-net-worth clients, and business entities. The firm employs a non-discretionary approach to managing approximately $13.6 million in client assets, utilizing tactical asset allocation and fundamental analysis across a diverse range of investment vehicles, including mutual funds, ETFs, stocks, bonds, options, and alternative investments.

Active portfolio management Concentrated stock management Options & derivatives strategies Private / alternative investments
user avatar

David Z

Series 63, Series 65

Waterford, MI

Z Advisory Innovations

David Zoellner Sr. is a financial advisor at Z Advisory Innovations with 35 years of industry experience. He previously worked at Newbridge Securities Corp. for nine years before joining his current firm. He holds Series 63 and Series 65 licenses. Z Advisory Innovations provides portfolio management and tailored investment services to individuals, high-net-worth clients, and business entities. The firm employs a primarily non-discretionary management approach, using tactical asset allocation and fundamental analysis across a diverse range of investment products, including mutual funds, ETFs, and alternative investments.

Active portfolio management Concentrated stock management Options & derivatives strategies Private / alternative investments
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