Wu Wealth Advisory, LLC

Wu Wealth Advisory provides advisory services to individuals (including high‑net‑worth individuals) and small businesses, offering customized financial planning, investment consultation, portfolio management, and related services such as estate, tax, education, and divorce planning. Engagements range from focused, modular advice to a comprehensive ongoing advisory relationship that includes implementation support and periodic plan updates.

The firm follows a Core + Satellite investment approach, using passive indexed ETFs as the portfolio core and selectively allocating active satellite positions, and typically documents client objectives in an investment policy statement. Accounts are managed on either a discretionary or nondiscretionary basis, and the firm may recommend third‑party sub‑advisors and relies on a digital advisor/custodian platform to execute and custody client assets.

Noteworthy aspects disclosed in the brochure include that the firm’s principal is also a licensed insurance agent appointed with multiple carriers and may receive commissions and renewal income on insurance or fixed‑annuity sales, a potential conflict of interest the firm says it will disclose in advance. The firm also conducts periodic complimentary educational seminars on personal finance and investing, and operates at a small scale (one advisor, nine clients, roughly $689k in reported AUM), which the brochure indicates involves direct engagement with the principal and occasional use of sub‑advisors for implementation.