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Willis Johnson & Associates, Inc.

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Client assets under management

$1,846,991,557

Clients

578

16% high-net worth

Advisors

25

of 41 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

23

Very Low

Average account size

$3,195,487

About

Willis Johnson & Associates primarily serves corporate professionals and executives and their families, offering comprehensive financial planning and discretionary investment management tailored to life stages. The firm’s services also include retirement planning, corporate benefits guidance, trust and estate planning, and tax preparation and planning provided by an in-house CPA.

WJA describes an evidence-based investment approach built on five core tenets — including diversification, tax-aware portfolio construction, and a rules-based rebalancing process — and implements model strategies using low-cost ETFs with modest tilts (for example, U.S. or value overweightings) alongside access to private market allocations. Portfolios are managed across six risk-based strategies from aggressive to fixed income, with specific services for concentrated company stock guidance, tax coordination, and retirement income planning.

Noteworthy differences from many peers include the firm’s use of client testimonials in its advertising materials, a practice relatively uncommon among multi-team advisors, and its formal reliance on a single custodian relationship (clients are required to open accounts at Fidelity to be managed by WJA). The firm also offers a Families Program that may household parents’ or children’s accounts with existing clients — potentially sharing household AUM information for fee purposes — and integrates tax services directly through employed CPAs.

Client services

Financial planning Portfolio management

Expertise

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning

Occupation focus

Executive Founder/Business Owner

Demographic focus

Approaching retirement Retired

Fee options

Percentage

$0 - $500,000: 1.20% annually $500,000 - $3,000,000: 0.90% annually $3,000,000 - $5,000,000: 0.85% annually $5,000,000 - $10,000,000: 0.65% annually $10,000,000 - $20,000,000: 0.45% annually $20,000,000+: 0.40% annually

Other

Account minimum: $750,000 Minimum fee: Minimum fee of $2,063 per quarter for accounts below $750,000 Fee-only: Fixed fees for financial planning services based on a contract with payment split (half upfront, half upon completion)

Main office location

Willis Johnson & Associates, Inc.

5847 San Felipe, Suite 1500

Houston TX 77057, United States

Number of offices

1

Most active in

Arkansas · California · Florida · Illinois · Louisiana · Massachusetts · Nebraska · Nevada · New York · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Luke W

CFP®

Houston, TX

Willis Johnson & Associates, Inc.

Luke Wuthrich is a CFP® professional with Linscomb Wealth, Inc. in Houston, TX. He has been with Linscomb Wealth since 2021 and has a background that includes various roles in education and advisory settings. Linscomb Wealth provides comprehensive wealth planning and investment management to individuals, families, trusts, charitable organizations, and retirement plans. The firm emphasizes customized investment policy statements and diversified portfolios managed through a combination of active and passive strategies, often on a discretionary basis.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Karlee D

Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Karlee Davis is a financial advisor at Willis Johnson & Associates, Inc. in Houston, TX, holding a Series 65 license. She has been in the financial industry since 2024, with prior experience at Tolleson Wealth Management and Helmerich & Payne, as well as a background at Texas A&M University. Willis Johnson & Associates serves corporate professionals, executives, and their families by providing comprehensive financial planning and discretionary investment management. The firm employs a structured planning process and manages portfolios using a core-satellite approach with both active and passive strategies.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Makemma W

CFP®, Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Makemma Wolff is a CFP® and holds a Series 65 license with two years of industry experience. She is currently with Willis Johnson & Associates, Inc. and has previously worked at firms including Theory Planning Partners, Avion Wealth, Brownlee Wealth Management, and LoneStar Wealth Management. Prior to her financial advisory career, she held positions in education and at Carpet Tech. Willis Johnson & Associates serves corporate professionals, executives, and their families with comprehensive financial planning and discretionary investment management. The firm employs a four-step planning process and manages portfolios using a core-satellite approach with active and passive strategies, incorporating tax planning services provided by an in-house CPA.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Yerassyl S

CFP®, Series 66

Houston, TX

Willis Johnson & Associates, Inc.

Yerassyl Sundetbayev is a CFP® with five years of industry experience, currently serving as a financial advisor at Willis Johnson & Associates, Inc. Prior to joining the firm, he worked at Ernst & Young LLP and served in the United States Army and Army Reserve. Sundetbayev maintains an active role in the U.S. Army Reserve. Willis Johnson & Associates serves corporate professionals, executives, and their families by providing comprehensive financial planning and discretionary investment management. The firm employs a four-step planning process and manages portfolios through an Investment Committee using a core-satellite approach that includes both active and passive strategies, with optional private market investments for qualified clients.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Jeffrey R

CFP®, Series 63, Series 66

Houston, TX

Willis Johnson & Associates, Inc.

Jeffrey Riley is a CFP® with 14 years of experience in the financial industry. He is currently with Willis Johnson & Associates, Inc., having joined the firm in 2025 after five years at The Mather Group, LLC and five years at PartnersInWealth, Inc. He holds Series 63 and Series 66 licenses and is based in Houston, TX. Willis Johnson & Associates serves corporate professionals, executives, and their families, offering comprehensive financial planning and discretionary investment management. The firm employs a four-step planning process and manages portfolios through an Investment Committee using a core-satellite framework with both active and passive strategies, including private market investments for qualified clients.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Xianyuan H

CFA®, Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Xianyuan Hoover is a CFA® charterholder and holds a Series 65 license, with one year of experience at Willis Johnson & Associates, Inc. Prior to joining Willis Johnson & Associates, Hoover worked for Franklin Templeton Investment Management for seven years and Callaway Golf for two years. Willis Johnson & Associates serves corporate professionals, executives, and their families by providing comprehensive financial planning and discretionary investment management. The firm employs a four-step "Continuously Planning" process and manages portfolios using a core-satellite framework with both active and passive exposures.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Robert L

Series 63, Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Robert Lowerre is a financial advisor at Willis Johnson & Associates, Inc. in Houston, TX, with 21 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Willis Johnson & Associates since 2005, with a brief tenure at FSC Securities Corporation from 2005 to 2018. Willis Johnson & Associates serves corporate professionals, executives, and their families by providing comprehensive financial planning and discretionary investment management. The firm employs a four-step planning process and manages portfolios through an Investment Committee using a core-satellite approach that includes active and passive strategies as well as private market investments.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Nicholas J

CFP®, CFA®, Series 63, Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Nicholas Johnson is a CFP® and CFA® with 17 years of experience in financial advising. He has been with Willis Johnson & Associates, Inc. since 2009, holding various roles within the firm. Willis Johnson & Associates serves corporate professionals, executives, and their families by providing comprehensive financial planning and discretionary investment management. The firm employs a four-step "Continuously Planning" process and manages portfolios using a core-satellite framework that includes both active and passive strategies, with an in-house CPA offering tax preparation and planning services.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Sarah S

CFP®, Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Sarah Sikorski is a CFP® and Series 65-licensed financial advisor with five years of industry experience. She is currently with Willis Johnson & Associates, Inc., where she has worked since 2020. Prior to joining Willis Johnson & Associates, she held positions at Deloitte and PricewaterhouseCoopers. Willis Johnson & Associates serves corporate professionals and executives and their families, offering comprehensive financial planning and discretionary investment management. The firm employs a four-step "Continuously Planning" process and manages portfolios using a core-satellite approach that includes both active and passive strategies, as well as private market investments for qualified clients.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Adrian G

Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Adrian Gomez is a financial advisor at Willis Johnson & Associates, Inc. based in Houston, TX. He holds a Series 65 designation and has three years of industry experience. Prior to joining Willis Johnson & Associates, he worked at Chilton Capital Management and The Mitchell Group, Inc. Willis Johnson & Associates serves corporate professionals and executives and their families, offering comprehensive financial planning and discretionary investment management through a structured four-step process. The firm employs a core-satellite investment approach overseen by an Investment Committee and provides additional services including tax planning through an in-house CPA.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Alicea H

Series 66

Houston, TX

Willis Johnson & Associates, Inc.

Alicea Hoffman is a financial advisor at Willis Johnson & Associates, Inc. with Series 66 credentials and one year of industry experience. Her previous roles include positions at Thrivent Investment Management Inc and Lance Thompson - Thrivent Financial. Outside of finance, she has worked in the restaurant and hospitality industry and has experience in fitness business operations. Willis Johnson & Associates serves corporate professionals, executives, and their families by providing comprehensive financial planning and discretionary investment management. The firm employs a four-step planning process and manages portfolios through an Investment Committee using a core-satellite framework, incorporating both active and passive strategies and private market investments for qualified clients.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Abigail C

CFP®, Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Abigail Carrell is a CFP®-certified financial advisor at Willis Johnson & Associates, Inc. in Houston, TX, with one year of industry experience. Prior to her current role, she has worked at Founders Group, Inc. and the University of Houston, among other positions. Willis Johnson & Associates serves corporate professionals, executives, and their families, offering comprehensive financial planning and discretionary investment management. The firm employs a four-step planning process and manages portfolios using a core-satellite approach with both active and passive strategies, including private market investments for qualified clients.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Hunter A

Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Hunter Anguiano is a financial advisor with Willis Johnson & Associates, Inc. in Houston, TX. He holds a Series 65 designation and has two years of industry experience. Prior to joining Willis Johnson & Associates, he worked at Chocolate Bayou FCU and Stars & Stripes. Willis Johnson & Associates serves corporate professionals, executives, and their families with financial planning and discretionary investment management. The firm employs a four-step "Continuously Planning" process and manages portfolios using a core-satellite framework that combines active and passive strategies, with additional services including tax planning by an in-house CPA.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Jacob H

Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Jacob Hansink is a financial advisor at Willis Johnson & Associates, Inc. in Houston, TX, holding a Series 65 designation. He has diverse work experience including positions at the University of Houston, Ford Motor Co., and the United States Air Force. Willis Johnson & Associates serves corporate professionals, executives, and their families with comprehensive financial planning and discretionary investment management, employing a four-step planning process and managing portfolios using a core-satellite framework across multiple model strategies.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
user avatar

Hester B

CFP®, Series 65

Houston, TX

Willis Johnson & Associates, Inc.

Hester Broad is a Certified Financial Planner™ with 16 years of industry experience, currently serving at Willis Johnson & Associates, Inc. in Houston, TX. Prior to joining Willis Johnson & Associates, she worked at AltruVista for four years. Willis Johnson & Associates serves corporate professionals, executives, and their families by providing comprehensive financial planning and discretionary investment management. The firm employs a four-step "Continuously Planning" process and manages portfolios using a core-satellite framework with active and passive exposures, including private market investments for qualified clients.

Retirement income strategy Concentrated stock management Tax-loss harvesting Private / alternative investments Business succession planning Executive Founder/Business Owner Approaching retirement Retired
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