Waddell & Associates, LLC logo

Waddell & Associates, LLC

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Client assets under management

$2,238,910,269

Clients

1,001

31% high-net worth

Advisors

11

of 21 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

91

High

Average account size

$2,236,674

About

Waddell & Associates provides wealth management and investment advisory services to individuals (including high net worth clients), as well as corporate pension and profit‑sharing plans. The firm offers portfolio management using mutual funds, ETFs and model portfolios, financial planning (including stand‑alone plans), 401(k) fund selection and ERISA fiduciary services, and it manages held‑away accounts and an algorithmic advisory offering branded as W&i on the Schwab Intelligent Portfolios platform.

The firm’s investment approach relies on model portfolios and a macroeconomic-driven manager selection process, typically implementing asset allocation with mutual funds and ETFs while occasionally using individual securities for tax or personal reasons and structured notes or interval/ETN vehicles where appropriate. Waddell & Associates may engage third‑party managers for portions of client portfolios and monitors and rebalances accounts periodically, applying its proprietary models and due diligence criteria when selecting managers.

Waddell & Associates is an indirect, wholly‑owned subsidiary of Focus Financial Partners and discloses several affiliate relationships that distinguish it from many peers: it offers clients the option to invest in private pooled vehicles managed by SCS Capital Management (an affiliate), and it facilitates credit and cash management solutions through UPTIQ and Flourish and insurance introductions via Focus Risk Solutions, with attendant revenue‑sharing arrangements and disclosures noted in the brochure. The firm also integrates held‑away account management via Pontera Solutions and documents potential conflicts and mitigation measures related to affiliated product offerings and fund allocations.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers
Credit and cash management solutions and insurance solutions

Expertise

Private / alternative investments Retirement plans for business owners (SEP, solo 401k)

Occupation focus

Founder/Business Owner Executive

Fee options

Fixed

Pre-determined, agreed upon fees for initial services beyond standard presentations; details case-by-case

Percentage

$0 - $1,000,000: 1.333% $1,000,001 - $2,000,000: 0.75% $2,000,001 - $8,000,000: 0.60% $8,000,001 - $20,000,000: 0.50% $20,000,001+: 0.20%

Commissions

Insurance products placed through affiliate Focus Risk Solutions generate commissions to FRS and indirectly to W&A affiliates; also revenue sharing from third-party financial institutions for credit and cash management solutions

Project-based

Hourly charges reported in SEC Form ADV Part 1 but specific amounts not detailed in brochure

Subscriptions

Subscription fees possible for stand-alone financial planning services

Other

Account minimum: $500,000 (except for W&Ai platform clients, minimum is $5,000; may be reduced in certain approved circumstances) Minimum fee: Minimum fee of $100 on unmanaged accounts Fee-only: Stand-alone financial planning fees with a minimum of $5,000; negotiable for smaller projects; fees determined case-by-case or subscription basis

Main office location

Waddell & Associates, LLC

5188 Wheelis Drive

Memphis TN 38117, United States

Number of offices

2

Most active in

Alabama · Arizona · Arkansas · California · Colorado · District of Columbia · Florida · Georgia · Hawaii · Illinois · Kentucky · Louisiana · Massachusetts · Michigan · Mississippi · Missouri · Montana · New Hampshire · New York · North Carolina · Pennsylvania · South Carolina · Tennessee · Texas · Virginia · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Matthew G

Series 66

Memphis, TN

Waddell & Associates, LLC

Matthew Gentzkow is a financial advisor at Waddell & Associates, LLC with 11 years of industry experience. He holds the Series 66 designation and previously worked at UBS Financial Services Inc. for nine years before joining Waddell & Associates in 2024. Waddell & Associates provides wealth management and financial planning services to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and charitable institutions. The firm’s investment approach incorporates a global macroeconomic perspective and employs model portfolios that are actively monitored and rebalanced, utilizing mutual funds, ETFs, structured notes, and individual securities as appropriate.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
user avatar

Shelly B

CFP®, Series 63, Series 66

Memphis, TN

Waddell & Associates, LLC

Shelly Baker is a CFP® with 28 years of industry experience, currently serving as a financial advisor at Waddell & Associates, LLC since 2022. Her prior experience includes roles at B Riley Wealth Management, Fidelity Brokerage Services, Raymond James & Associates, and SunTrust Bank. Waddell & Associates provides wealth management and financial planning to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and charitable institutions. The firm uses a global macroeconomic approach with model portfolios, discretionary management, and algorithmic advisory options to tailor solutions across a range of investment vehicles.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Carol Lee R

CFP®, CFA®

Memphis, TN

Waddell & Associates, LLC

Carol Lee Royer is a CFP® and CFA® with 22 years of experience in the financial advisory industry. She has been with Waddell & Associates, LLC since 2016 and previously worked at Waddell & Associates, Inc. from 1997 to 2016. The firm provides wealth management and financial planning services to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and charitable institutions. Waddell & Associates employs a global macroeconomic investment approach, using model portfolios and discretionary portfolio management across a range of securities and strategies.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
user avatar

Sean G

CFP®, PFS™, Series 65

Memphis, TN

Waddell & Associates, LLC

Sean Gould is a CFP® and PFS™ credentialed financial advisor with 12 years of industry experience. He has been with Waddell & Associates, LLC since 2012, working at the firm through its various iterations. Waddell & Associates provides wealth management and financial planning services to individuals, including high-net-worth clients, as well as corporate pension plans and charitable institutions. The firm’s investment approach is based on a global macroeconomic perspective and utilizes model portfolios that are actively monitored and rebalanced, with discretionary management that may include third-party managers.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Laurie C

Series 65

Memphis, TN

Waddell & Associates, LLC

Laurie Cortner is a financial advisor at Waddell & Associates, LLC with three years of industry experience. She holds a Series 65 designation and has previously worked in diverse roles including at ARGI Investment Services, LLC and The Federal Savings Bank. Waddell & Associates provides wealth management and financial planning services to individuals, corporate pension and profit-sharing plans, and charitable institutions. The firm’s investment approach is guided by a global macroeconomic perspective and employs model portfolios that are actively monitored and rebalanced.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
user avatar

Robert G

CFP®, Series 65

Memphis, TN

Waddell & Associates, LLC

Robert Graham is a CFP® and holds a Series 65 license with three years of industry experience. He has been with Waddell & Associates, LLC since 2021. His prior work includes roles at AutoZone, The Marston Group, PLC, Deloitte, Aerospace Products International, and CPA Education. Waddell & Associates provides wealth management and financial planning services to individuals, corporate pension and profit-sharing plans, and charitable institutions. The firm employs a global macroeconomic investment approach using model portfolios, discretionary management, and algorithmic advisory options, and it leverages a network of affiliated entities for comprehensive client solutions.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive

Michael B

CFP®, Series 66

Memphis, TN

Waddell & Associates, LLC

Michael Bartlett is a Planning Consultant at Fidelity Investments, a role he has held since 2023. He works closely with clients to help them grow and protect their wealth, make informed investment decisions, and simplify their financial lives through personalized financial planning. Prior to his current position, Michael served as an Investment Management Consultant and Investment Consultant at Fidelity Investments from 2020 to 2023. His earlier experience includes roles as a Financial Advisor at Edward Jones and UBS, and as a Wealth Planning Analyst at UBS. He holds an Arkansas Insurance License.

Wealth management Active portfolio management General retirement planning Income planning Founder/Business Owner Executive
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David W

CFP®, Series 63

Memphis, TN

Waddell & Associates, LLC

David Waddell is a CFP® with 22 years of industry experience. He is a managing partner at Waddell & Associates, LLC and has been involved with the firm and its related entities since 2000. Waddell is also a passive shareholder in Ironhorse Capital LLC. Waddell & Associates provides wealth management and financial planning services to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and charitable institutions. The firm’s investment approach is based on a global macroeconomic view, utilizing model portfolios and discretionary management across various asset types, and it offers both traditional and algorithmic advisory solutions.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
user avatar

Lukas H

CFP®, Series 65

Memphis, TN

Waddell & Associates, LLC

Lukas Hooper is a CFP® professional with 4 years of industry experience, currently serving at Waddell & Associates, LLC since 2023. Prior to this, he worked at Legacy Wealth Management and Deloitte Tax, LLP. Waddell & Associates provides wealth management and financial planning services to individuals, including high-net-worth clients, as well as corporate pension plans and charitable institutions. The firm employs a global macroeconomic investment approach using model portfolios, discretionary management, and algorithmic advisory options for smaller accounts.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
user avatar

Alexa A

Series 65

Memphis, TN

Waddell & Associates, LLC

Alexa Alcala is a financial advisor at Waddell & Associates, LLC with three years of industry experience. She holds a Series 65 designation and has worked previously at Green Square Capital Advisors LLC and First Horizon Bank. Before her financial career, she spent eight years with Beale Street Blues Company. Waddell & Associates provides wealth management and financial planning services to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and charitable institutions. The firm employs a global macroeconomic investment approach using model portfolios, discretionary management, and algorithmic advisory options tailored to account size.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
user avatar

Perry G

CFP®, CFA®, PFS™

Memphis, TN

Waddell & Associates, LLC

Perry Green is a CFP®, CFA®, and PFS™ with 22 years of experience in financial advising. He has been with Waddell & Associates, LLC since 2016 and is also affiliated with its related entities. Waddell & Associates provides wealth management and financial planning services to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and charitable institutions. The firm employs a global macroeconomic investment approach, using model portfolios that are actively monitored and rebalanced, and offers both discretionary portfolio management and algorithmic advisory options.

Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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