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USA Financial Securities LLC

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Total assets under management

$301,510,438

Total clients

1,731

3% high-net worth

Total advisors

141

of 166 employees

Firm size

Enterprise

51-2,000 advisors or $10B+ in AUM

Average clients per advisor

12

Average account size

$174,183

About

USA Financial Securities serves individuals (with a notable concentration of clients who are planning for or in retirement), as well as corporations and trusts, offering comprehensive financial planning, advisory account management, and access to third-party money managers. The firm is dually registered as an SEC investment adviser and a broker‑dealer and provides both wrap (asset‑based) and non‑wrap (transaction‑based) advisory platforms.

The firm’s representatives use a comprehensive planning process to build client-specific portfolios and may manage accounts on either a discretionary or non‑discretionary basis, or refer to third‑party managers; representatives can also impose reasonable client restrictions and provide ongoing advice for externally held accounts. USA Financial Securities supports representative‑guided “AIM” strategies and facilitates implementation through its custodial and platform relationships, while retaining a supervisory review process for recommendations.

Compared with many enterprise peers, USA Financial Securities maintains commission-capable brokerage and insurance distribution through its broker‑dealer registration, which means representatives commonly have the ability to recommend commission‑based products (including annuities) in addition to advisory solutions. The firm is also notable for its affiliated platform ecosystem (including a sub‑advisory role on an affiliated TAMP, in‑house strategy offerings, and incentive arrangements), its response to an SEC sweep by removing revenue‑sharing money‑market sweep options, and its limited engagement with charitable organization clients relative to typical enterprise advisers.

Client services

Financial planning Portfolio management Selection of other advisers

Fee options

Fixed

Flat, fixed, or project-based financial planning fees, typically not exceeding $75,000

Commissions

Commission-based compensation available through broker-dealer activities, including mutual funds, insurance products, and annuities

Project-based

Hourly financial planning fees up to $500/hour

Other

Account minimum: $15,000 Minimum fee: Minimum financial planning fee of $100 Fee-only: Financial planning fees charged hourly (up to $500/hour), flat, fixed, or project-based fees (typically not exceeding $75,000)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Main office location

USA Financial Securities LLC

6020 East Fulton Street

Ada MI 49301, United States

Number of offices

127

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