Triple Play Planning, LLC logo

Triple Play Planning, LLC

Updated today

Client assets under management

$8,370,373

Clients

35

6% high-net worth

Advisors

1

of 1 employees

Firm type

Independent

1 advisor

Clients per advisor

35

Typical

Average account size

$239,154

About

Triple Play Planning, LLC is a fee-only independent investment adviser that provides portfolio management, financial planning, and tax return preparation to individuals as well as pension and profit‑sharing plans and business clients. As of December 31, 2025, the firm reports approximately $8.37 million in assets under management across about 35 client relationships.

The firm provides continuous investment advice and can manage accounts on a discretionary basis, employing both in‑house allocation models and third‑party managers and platforms, including SEI and the Altruist Model Marketplace. Its process emphasizes asset allocation (including Modern Portfolio Theory), a blend of passive and active funds, periodic rebalancing, and review of held‑away accounts.

What is notable relative to many solo independent advisers is that Triple Play Planning accepts institutional mandates (e.g., pension and profit‑sharing plans) in addition to individual clients, a service that is uncommon for firms of its size. The firm combines investment management with project and ongoing planning, tax return preparation for individuals and businesses, college selection consulting, and the use of outside managers and model platforms to implement client strategies, while client assets are held at unaffiliated custodians.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Business sale tax planning Cash flow / budgeting College savings (529s, UTMA, etc.)

Fee options

Fixed

Project-based financial planning fixed fees range from $1,000 to $10,000; ongoing financial planning fixed fees range from $500 to $2,000 quarterly

Percentage

$0 - $250,000: 1.10% $250,001 - $1,000,000: 1.00% $1,000,001 - $3,000,000: 0.85% $3,000,001+: 0.70%

Project-based

$250 per hour for project-based financial planning

Other

Account minimum: $10,000 Fee-only: Investment management fees based on assets under management; financial planning fees are fixed or hourly; tax preparation fees fixed or negotiable.

Main office location

Triple Play Planning, LLC

Amherst NY, United States

Number of offices

1

Most active in

New York

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

Jeff A

CFP®

Amherst, NY

Triple Play Planning, LLC

I am so glad you are here! My name is Jeff Arber, the founder of Triple Play Planning. I am a lifelong Western New Yorker with a knack for helping people organize and plan out their complex financial life. Money was always important to me. While I can’t quite pinpoint why, I knew that when I grew up, I didn’t want money (or lack thereof) to be a problem. About 15 years ago, I decided to investigate a career switch to financial services. Those years of experience through the various channels of financial advisement has led me to this point. I am very excited to introduce you to the type of firm I have always wanted to create. What I hear most often from clients I work with is that they are happy they have someone to help guide them to through the gradually increasing complexity of their financial lives. Several of us set up our 401k’s one time and forget about it. Set up a 529 plan when the kids were born, but haven’t looked at it since? Should I consider a Roth contribution over a 529 plan? What are the tax consequences of these decisions? Restricted stock options, what are those? These are all the things we talk over and help you navigate. Of all the things in my life, my family is the most important. I am the proud husband of an awesome wife, Brooke, and the proud Dad of Nolan and Everett. Brooke and I came from different money philosophies. We have worked hard to find a common ground and have a system that works for us both. Nolan is headed to college soon, and Everett will be there soon enough as well. If any of these things resonate with you, let’s chat about it. I am always happy to pass on my life experiences and learnings to help you get on track.

College savings (529s, UTMA, etc.) General tax planning Gen X (Born 1965-1980)
Warmer team member

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