The Planners Inc.

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Client assets under management

$34,422,296

Clients

106

18% high-net worth

Advisors

of 2 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

Typical

Average account size

$324,739

About

The Planners Inc. provides discretionary portfolio management and financial planning to individuals, including high-net-worth clients, and to corporations or business entities. The firm manages roughly $34.4 million across about 100 client relationships and also offers retirement-plan administrative consulting to employer-sponsored qualified plans.

The firm documents client objectives and constraints in an Investment Policy Statement and typically operates with discretionary authority to implement model allocations and individual security selections. Portfolios can be customized to reflect client values through a documented values profile, and the adviser may allocate assets to a sub-advisory program administered by SEI when appropriate.

Compared with many peers, The Planners Inc. discloses an affiliation with insurance activities—one principal is a licensed insurance agent and the firm acknowledges the potential for commission-related conflicts of interest. The firm’s combination of a SEI sub-advisory agreement, an administrator role for employer retirement plans, and the option for low-duration fixed-income and cash-account strategies distinguishes its service mix for a small, supported advisory practice.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Equity Recipients (RS/RSU, SOP, ESPP) General retirement planning

Occupation focus

Founder/Business Owner Executive

Demographic focus

Values-based investing

Fee options

Fixed

One-time financial plans ranging from $600 to $6,000; ongoing financial planning setup fee of $750 plus monthly fees from $55 to $500

Percentage

$0 - $1,000,000: 1.25% $1,000,001 - $2,000,000: 1.00% $2,000,001 - $5,000,000: 0.80% $5,000,001+: 0.60%

Main office location

The Planners Inc.

1015 W Horsetooth Rd, Ste 205

Fort Collins CO 80526, United States

Number of offices

Most active in

Colorado · Texas

Disclosures

Business activities & affiliations

Is active or affiliated with:

Insurance agent

They sell insurance products and may earn commissions on those sales.

Is not active or affiliated with:

Broker-dealer / trader

They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.

Bank

They're affiliated with a bank that may offer its own financial products and services.

Trust company

They provide trust and estate administration services, typically for separate fees.

Fund sponsor

They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.

Accountant / CPA / tax prep

They offer tax and accounting services, typically for separate fees.

Lawyer

They provide legal services, typically billed separately.

Real estate agent

They facilitate real estate transactions and may earn commissions.

Other specialized services

They may provide services such as pension consulting or municipal advisory work, typically for separate fees.

Forms ADV

Form ADV Part 2: Client Brochure

Quick links

(970) 658-9863

Advisors at this firm

Maria S

Series 63, Series 65

Fort Collins, CO

The Planners Inc.

Maria Shanley is a financial advisor at The Planners Inc. with 10 years of industry experience. She holds the Series 63 and Series 65 designations and previously worked at Erik Sartin LLC and Palisade Investments. The Planners Inc. is a small registered investment adviser serving primarily individual and high-net-worth clients. The firm provides discretionary portfolio management, financial planning, and retirement plan consulting, using fundamental analysis, modern portfolio theory, and quantitative methods to construct and monitor portfolios.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Equity Recipients (RS/RSU, SOP, ESPP) General retirement planning Founder/Business Owner Executive Values-based investing

Erik S

Series 66

Fort Collins, CO

The Planners Inc.

Erik Sartin is a financial advisor at The Planners Inc. in Fort Collins, CO, holding a Series 66 designation with 13 years of industry experience. He previously worked at Guardian Life and Park Avenue Securities LLC for 11 years. Outside of advising, Sartin is president and part owner of Inicio Inc., a technology company that develops financial software, where he serves in an executive and management role. The Planners Inc. is a small registered investment adviser serving primarily individual and high-net-worth clients with discretionary portfolio management, financial planning, and retirement plan consulting. The firm uses fundamental analysis and quantitative methods to construct portfolios and offers personalized investment options aligned with client values.

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