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Straight Path Wealth Management

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Client assets under management

$433,722,733

Clients

897

10% high-net worth

Advisors

9

of 12 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

100

High

Average account size

$483,526

About

Straight Path Wealth Management provides investment advisory and financial planning services to individuals (including high-net-worth clients), corporate retirement plans, corporate investment accounts, non-profits, and insurance company clients. The firm offers discretionary portfolio management, periodic financial and estate planning, and access to tax preparation and accounting services through an affiliated accounting firm.

The firm’s investment process combines academic, fundamental, economic and technical analysis to construct diversified portfolios of ETFs, mutual funds and individual securities, and it tailors conservative, moderate and aggressive strategies to client risk profiles. Straight Path actively manages portfolios and at times uses short selling, market-timing tactics during volatile periods, and asset-backed options strategies (including use of derivatives in separately managed accounts), while generally holding fixed-income positions to maturity.

Compared with many peer team firms, Straight Path discloses an ownership link to an accounting practice that provides tax and accounting services to clients and an affiliated insurance agency that no longer places policies, and it serves insurance company clients — a client type that is uncommon for firms in this category. The combination of in-house tax/accounting affiliation and explicit use of derivatives and short-selling in client accounts distinguishes its investment and service mix from most team advisors.

Client services

Financial planning Portfolio management

Expertise

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting

Fee options

Percentage

$0 - $250,000: 1.50% $250,001 - $1,000,000: 1.35% $1,000,001+: 1.35%

Project-based

Up to $500 per hour for Financial Planning Services

Other

Fee-only: Financial Planning Services charged hourly, retainer or project basis; hourly up to $500 per hour; Estate Planning fees $750-$1,000 per plan

Main office location

Straight Path Wealth Management

7699 Georgetown Center Drive

Jenison MI 49428, United States

Number of offices

1

Most active in

California · Florida · Georgia · Illinois · Michigan · Nebraska · South Carolina · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Joshua W

CFP®, Series 63

Jenison, MI

Straight Path Wealth Management

Joshua Walther is a CFP® with two years of industry experience, currently serving as an advisor at Straight Path Wealth Management. His prior experience includes roles at Zhang Financial LLC and Empower. Straight Path Wealth Management provides investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate retirement plans and non-profit organizations. The firm employs a blend of academic, fundamental, economic, and technical analysis to actively manage portfolios, incorporating strategies such as short selling and asset-backed options in certain accounts.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Kenneth W

Series 65

Jenison, MI

Straight Path Wealth Management

Kenneth Welch is a financial advisor at Straight Path Wealth Management with five years of industry experience. He holds a Series 65 designation and has worked at Straight Path Wealth Management since 2021. Prior to that, he was involved with Straight Path Tax and Accounting Solutions Inc and PACE of Southwest Michigan Inc. Straight Path Wealth Management provides investment advisory and financial planning services to individual and high-net-worth clients, as well as corporate retirement plans, corporate investment accounts, and non-profit organizations. The firm employs a blend of academic, fundamental, economic, and technical analysis and uses a variety of strategies including ETFs, mutual funds, individual securities, short selling, and option strategies in certain managed accounts.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
user avatar

Thomas P

Series 63, Series 65, Series 66

Jenison, MI

Straight Path Wealth Management

Thomas Proos is a financial advisor with Straight Path Wealth Management, holding Series 63, 65, and 66 licenses and bringing 26 years of industry experience. He previously worked at Cetera Advisor Networks, CWM, LLC, and LPL Financial. Outside of advisory work, Proos is involved in the sale of life insurance, fixed and indexed annuities, and long-term care products through Ash Brokerage/Pacific Life. Straight Path Wealth Management provides investment advisory and financial planning services to individual and high-net-worth clients, as well as corporate and nonprofit accounts. The firm combines academic, fundamental, economic, and technical analysis in its active portfolio management approach, utilizing ETFs, mutual funds, individual securities, and tactical strategies including derivatives and short selling.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
user avatar

Madelyn R

CFP®, Series 65

Jenison, MI

Straight Path Wealth Management

Madelyn Rozeboom is a CFP® with three years of industry experience, currently serving at Straight Path Wealth Management. Her prior experience includes roles at Morgan Stanley and Straight Path Tax and Accounting Solutions Inc. She holds a Series 65 license and has an educational background that includes Calvin University. Straight Path Wealth Management provides investment advisory and financial planning services to individual and high-net-worth clients, as well as corporate and nonprofit accounts. The firm employs a blend of academic, fundamental, economic, and technical analysis and actively manages portfolios using a range of securities and tactical strategies.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Victoria B

Series 65

Jenison, MI

Straight Path Wealth Management

Victoria Buffum is a Series 65-licensed advisor with Straight Path Wealth Management, where she has worked since 2019. She has five years of industry experience and is also a partner and officer at Straight Path Tax and Accounting Solutions, an affiliated tax and accounting firm. Prior to her current roles, she worked at Columbian Logistics from 2015 to 2017. Straight Path Wealth Management provides investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate and non-profit accounts. The firm uses a blend of academic, fundamental, economic, and technical analysis to actively manage portfolios with a range of strategies including ETFs, mutual funds, individual securities, and tactical trading approaches.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
user avatar

David L

Series 63, Series 65

Jenison, MI

Straight Path Wealth Management

David Lutz is a financial advisor at Straight Path Wealth Management with five years of industry experience. Prior to joining Straight Path Wealth Management in 2021, he spent 31 years at Herman Miller in various roles. He holds Series 63 and Series 65 licenses. Outside of his advisory work, Lutz serves as a trustee for the Great Lakes Regional Board of Administration of the Wesleyan Church. Straight Path Wealth Management provides investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate retirement plans and non-profit organizations. The firm employs a blend of academic, fundamental, economic, and technical analysis and actively manages portfolios using a range of strategies including ETFs, mutual funds, individual securities, and derivatives.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Samuel G

Series 65

Jenison, MI

Straight Path Wealth Management

Samuel Genzink is a financial advisor at Straight Path Wealth Management with a Series 65 designation and two years of industry experience. His prior work includes roles at Thatcher Wealth Management, Grand Rapids Christian Schools, and Calvin University. Straight Path Wealth Management provides investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate retirement plans, corporate investment accounts, and non-profit organizations. The firm employs a blend of academic, fundamental, economic, and technical analysis, actively managing portfolios with ETFs, mutual funds, individual securities, and tactical strategies including derivatives and short selling.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
user avatar

Matthew B

CFP®, Series 63, Series 65

Jenison, MI

Straight Path Wealth Management

Matthew Boersen is a CFP® with 15 years of industry experience and has been with Straight Path Wealth Management since 2013. He serves as a board director for a nonprofit organization providing health care and religious services in Africa. Boersen is also a 50% owner of Consensus Settlement Partners, LLC, a consulting firm that refers investment advisory business to Straight Path Wealth Management. Straight Path Wealth Management offers investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate and nonprofit accounts. The firm employs a blend of academic, fundamental, economic, and technical analysis and actively manages portfolios using a variety of strategies including ETFs, mutual funds, individual securities, and tactical trading approaches.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
user avatar

Jaycob K

Series 65

Jenison, MI

Straight Path Wealth Management

Jaycob Keuning is a financial advisor at Straight Path Wealth Management with six years of industry experience. He holds a Series 65 designation and has worked at Straight Path Wealth Management since 2019. Outside of advising, he is involved in the non-investment business Jet's Pizza in Allendale, MI. Straight Path Wealth Management provides investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate retirement plans and non-profit organizations. The firm employs a blend of academic, fundamental, economic, and technical analysis, actively managing portfolios with ETFs, mutual funds, individual securities, and tactical strategies including derivatives.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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