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Sterling Bridge Financial Group LLC

Updated today

Client assets under management

$130,700,814

Clients

826

6% high-net worth

Advisors

4

of 8 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

207

Very High

Average account size

$158,233

About

Sterling Bridge Financial Group provides advisory services to individual and high‑net‑worth clients, offering portfolio management, financial planning, and the selection of third‑party investment managers. The firm typically advises using mutual funds, indexed funds, ETFs (including iShares), fixed‑income products, annuities, and insurance-related investments.

SBFG applies modern portfolio theory and a long‑term trading approach, documenting client objectives and risk tolerances in written Investment Policy Statements and often managing accounts on a discretionary basis. The firm may refer assets to third‑party managers and constructs portfolios that can include traditional equity and fixed‑income ETFs as well as alternative exposures such as crypto ETFs, subject to suitability assessments.

Distinctive operational features include a program of periodic, no‑fee educational seminars and workshops offered to clients and the public, which is less common among comparable team firms. SBFG also requires clients to use a designated qualified custodian (Fidelity), participates in that custodian’s institutional program for research and services (creating potential conflicts of interest), and uses an AI notetaker to document client meetings, all of which influence how it sources research and administers client relationships.

Client services

Financial planning Portfolio management Educational seminars or workshops

Expertise

Annuities

Fee options

Percentage

$0 - $250,000: 1.75% $250,001 - $500,000: 1.65% $500,001 - $1,000,000: 1.55% $1,000,001+: 1.45%

Other

Account minimum: $250,000

Main office location

Sterling Bridge Financial Group LLC

4174 Woodlands Parkway

Palm Harbor FL 34685, United States

Number of offices

1

Most active in

Florida · Michigan

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Frank D

Series 65

Palm Harbor, FL

Sterling Bridge Financial Group LLC

Frank Diana is a financial advisor with Sterling Bridge Financial Group LLC, holding a Series 65 credential and six years of industry experience. He is co-owner of Senior Benefit Resources, an insurance agency specializing in life insurance and fixed indexed annuities. Diana also holds roles with Diana Landi Holdings Company and Frank Diana Inc. Sterling Bridge Financial Group LLC serves individual clients, including high-net-worth individuals, by providing discretionary portfolio management and integrated financial planning. The firm emphasizes a long-term investment approach based on modern portfolio theory, often recommending indexed mutual funds, ETFs, and iShares, and offers no-cost educational seminars to clients and the public.

Annuities
user avatar

Anthony L

Series 65

Palm Harbor, FL

Sterling Bridge Financial Group LLC

Anthony Landi is a financial advisor with Sterling Bridge Financial Group LLC in Palm Harbor, FL, holding a Series 65 credential and six years of industry experience. He has been with Sterling Bridge since 2019 and is also involved in non-investment-related businesses, including serving as a manager at Diana Landi Holdings Company and as an officer/director at Anthony Landi Inc. Additionally, he owns Senior Benefit Resources, PLLC, an investment-related business selling insurance products. Sterling Bridge Financial Group LLC serves individual clients, including high-net-worth individuals, offering discretionary portfolio management and integrated financial planning. The firm follows a long-term investment approach based on modern portfolio theory and provides no-cost public seminars alongside its advisory services.

Annuities
user avatar

James P

CFP®

Palm Harbor, FL

Sterling Bridge Financial Group LLC

James Phillips is a CFP® professional with experience at Sterling Bridge Financial Group LLC, J.P. Morgan Securities LLC, JPMORGAN Chase Bank, N.A., and Regions Bank. He has been in the financial industry since 2022. Sterling Bridge Financial Group LLC serves individual and high-net-worth clients by providing discretionary portfolio management and integrated financial planning, emphasizing modern portfolio theory and long-term investment strategies. The firm offers no-cost public seminars and incorporates financial planning within its asset management services.

Annuities
user avatar

Vincent S

Series 65

Palm Harbor, FL

Sterling Bridge Financial Group LLC

Vincent Sgro is a financial advisor at Sterling Bridge Financial Group LLC with two years of industry experience. He holds a Series 65 designation and previously worked at Nationwide Investment Services Corporation. Sterling Bridge Financial Group LLC serves individual clients, including high-net-worth individuals, offering discretionary portfolio management and integrated financial planning. The firm emphasizes a long-term investment approach grounded in modern portfolio theory and conducts regular no-cost public seminars.

Annuities
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