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Squire Wealth Advisors

Updated today

Client assets under management

$428,748,076

Clients

539

37% high-net worth

Advisors

13

of 15 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

41

Low

Average account size

$795,451

About

Squire Wealth Advisors (operating as Squire Investment Management Company, LLC) provides investment management, financial planning, and employee retirement plan advisory services to individuals, qualified retirement plans, trusts, charitable organizations, corporations and small businesses. The firm offers ongoing portfolio management (discretionary and nondiscretionary), written investment policy statements, and standalone financial plans, and also makes available third‑party cash management solutions such as Flourish Cash.

The firm's investment approach is rooted in Modern Portfolio Theory and a buy‑and‑hold, evidence‑based philosophy, typically implemented with diversified mutual funds and ETFs (with a primary use of Dimensional Fund Advisors funds) and model portfolios where appropriate. SimCo uses portfolio modeling tools and Monte Carlo analysis to set asset allocations, monitors accounts quarterly, and leverages Focus Partners Advisor Solutions for model portfolios, sub‑advisory fixed‑income management, and back‑office trade processing.

What is distinctive about this firm is its ownership and operational ties to an affiliated accounting firm, Squire & Company, PC: the advisory personnel are also associated with that accounting practice, some clients receive complimentary accounting services as part of the advisory relationship, and the affiliate may provide separate tax, TPA, or administrative services for retirement plan clients. The firm also discloses use of third‑party referral and lead platforms (SmartVestor/SmartAsset) and maintains arrangements for fee withdrawal and cash sweep solutions, which can affect how services and referrals are coordinated compared with many peers.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)

Fee options

Percentage

$0 - $500,000: 1.25% $500,001 - $1,000,000: 0.90% $1,000,001 - $5,000,000: 0.70% $5,000,001 - $10,000,000: 0.50% $10,000,001+: 0.40%

Project-based

$300 per hour for financial planning services

Other

Account minimum: $250,000 Minimum fee: $3,000 per year for investment management clients Fee-only: Financial planning services at $300 per hour or retainer fees; fees billed quarterly for retainer clients

Main office location

Squire Wealth Advisors

1329 South 800 East

Orem UT 84097, United States

Number of offices

3

Most active in

Arizona · California · Idaho · Nebraska · New York · Texas · Utah

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Matthew H

Series 65

Orem, UT

Squire Wealth Advisors

Matthew Hopkins is a financial advisor at Squire Wealth Advisors in Orem, UT. He holds a Series 65 designation and has been in the industry since 2022, with prior experience at Bridge Investment Group and four years at Brigham Young University. Squire Wealth Advisors manages approximately $494 million in discretionary assets for a diverse client base including individuals, retirement plans, trusts, and small businesses. The firm employs a market-efficiency framework and Modern Portfolio Theory to construct diversified, low-turnover portfolios primarily using passive and evidence-based funds.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Dwayne A

Series 65

Orem, UT

Squire Wealth Advisors

Dwayne Asay is a financial advisor at Squire Wealth Advisors in Orem, UT, holding a Series 65 designation with seven years of industry experience. He has been with Squire Wealth Advisors since 2016 and has been associated with the affiliated accounting firm Squire & Company PC since 1997. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, charitable organizations, corporations, and small businesses, managing approximately $494 million in discretionary assets. The firm employs an investment approach grounded in Modern Portfolio Theory and market efficiency, focusing on diversified, low-turnover portfolios primarily composed of passive and evidence-based funds.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Julie A

PFS™, Series 65

Orem, UT

Squire Wealth Advisors

Julie Anderson is a financial advisor at Squire Wealth Advisors with 21 years of industry experience. She holds the PFS™ and Series 65 credentials and has been with Squire & Company PC since 2005. Outside of her advisory role, she owns two investment-related businesses, Ascent Investments LLC and Greenflow LLC. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, charitable organizations, corporations, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a market-efficiency investment approach based on Modern Portfolio Theory, utilizing primarily passive and evidence-based funds, and offers integrated accounting and tax services through its affiliate Squire & Company, PC.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

David B

PFS™, Series 65

Orem, UT

Squire Wealth Advisors

David Bigler is a financial advisor at Squire Wealth Advisors in Orem, UT, holding the PFS™ designation and Series 65 license with 11 years of industry experience. He has been with Squire Wealth Advisors since 2012 and has been affiliated with the parent firm, Squire & Company, since 1990. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, charitable organizations, corporations, and small businesses. The firm manages approximately $494 million in discretionary assets using investment strategies grounded in Modern Portfolio Theory and a market-efficiency framework, emphasizing diversified, low-turnover portfolios primarily composed of passive and evidence-based funds.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Phillip P

PFS™

Orem, UT

Squire Wealth Advisors

Phillip Peine is a PFS™ credentialed financial advisor with over 30 years of experience, currently with Squire Wealth Advisors since 2026. He previously worked at HintonBurdick for 29 years. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, charitable organizations, corporations, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a Modern Portfolio Theory and market-efficiency approach, utilizing diversified, low-turnover portfolios built mainly from passive and evidence-based funds.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Gregory H

CFP®, PFS™, Series 63, Series 65

Orem, UT

Squire Wealth Advisors

Gregory Hyde is a CFP® and PFS™ credentialed financial advisor with seven years of industry experience. He is currently with Squire Wealth Advisors and has prior experience at Pinnock, Robbins, Posey & Richins P.C. His background includes roles at both Squire Wealth Advisors and its affiliate, Squire & Company, PC. Squire Wealth Advisors serves a diverse client base including individuals, qualified retirement plans, trusts, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a market-efficiency approach grounded in Modern Portfolio Theory, using primarily passive and evidence-based funds, and integrates accounting and tax services through its affiliation with Squire & Company, PC.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Kadin B

CFP®, Series 65

Orem, UT

Squire Wealth Advisors

Kadin Bullock is a CFP® with three years of industry experience, currently advising at Squire Wealth Advisors since 2022. Prior to joining Squire Wealth Advisors, he was involved with Alder Holdings, LLC and has experience outside of finance, including roles in education at Timpanogos High School and Orem Junior High School. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a Modern Portfolio Theory and market-efficiency approach, focusing on diversified, low-turnover portfolios primarily composed of passive and evidence-based funds.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Nathan L

PFS™, Series 65

Orem, UT

Squire Wealth Advisors

Nathan Larsen is a financial advisor at Squire Wealth Advisors in Orem, UT, holding the PFS™ designation and Series 65 license with 12 years of industry experience. He has been with Squire Wealth Advisors since 2012 and is also associated with Squire & Company PC. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, charitable organizations, corporations, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a Modern Portfolio Theory approach with diversified, low-turnover portfolios primarily composed of passive and evidence-based mutual funds and ETFs, and coordinates closely with its accounting affiliate, Squire & Company PC.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Camille F

CFP®, Series 65

Orem, UT

Squire Wealth Advisors

Camille Fox is a CFP® with three years of experience in financial advising, currently with Squire Wealth Advisors since 2022. Prior to joining the firm, she worked in healthcare and education roles at Orem Rehabilitation and Nursing Ensign Services and Utah Valley University. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a market-efficiency investment approach focused on diversified, low-turnover portfolios primarily using passive and evidence-based funds.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

David A

Series 65

Orem, UT

Squire Wealth Advisors

David Archibald is a financial advisor at Squire Wealth Advisors in Orem, UT, holding a Series 65 designation with 11 years of industry experience. He has been with Squire Wealth Advisors since 2014 and is also a partner and shareholder in the affiliated accounting firm Squire & Company, where he has been involved since 2005. Squire Wealth Advisors serves a diverse client base including individuals, qualified retirement plans, trusts, charitable organizations, corporations, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a market-efficiency investment approach grounded in Modern Portfolio Theory, utilizing diversified, low-turnover portfolios primarily composed of passive and evidence-based mutual funds and ETFs.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Wayne B

PFS™, Series 65

Orem, UT

Squire Wealth Advisors

Wayne Barben is a financial advisor at Squire Wealth Advisors with 21 years of industry experience. He holds the PFS™ designation and Series 65 license. Barben has worked at Squire Investment Management Company, LLC since 2004 and has been associated with Squire & Company PC since 1997. Squire Wealth Advisors serves a diverse client base including individuals, retirement plans, trusts, charitable organizations, corporations, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a Modern Portfolio Theory and market-efficiency approach, emphasizing diversified, low-turnover portfolios primarily composed of passive and evidence-based funds.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Tucker M

CFP®, Series 63, Series 65

Orem, UT

Squire Wealth Advisors

Tucker Morin is a CFP® professional at Squire Wealth Advisors with four years of industry experience. He previously worked at Soltis Investment Advisors LLC, Caliber Wealth Management, LLC, and Fidelity Brokerage Services, LLC. Squire Wealth Advisors serves a diverse client base, including individuals, retirement plans, trusts, charitable organizations, corporations, and small businesses, managing approximately $494 million in discretionary assets. The firm employs a Modern Portfolio Theory-based approach with diversified, low-turnover portfolios primarily composed of passive and evidence-based mutual funds and ETFs.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
user avatar

Wade W

Series 65

Orem, UT

Squire Wealth Advisors

Wade Watkins is a financial advisor at Squire Wealth Advisors with three years of industry experience. He holds a Series 65 credential and has prior experience at Pinnock, Robbins, Posey & Richins from 1998 to 2018. Outside of his advisory role, he is a partner and CPA at the public accounting firm Squire & Company, PC. Squire Wealth Advisors serves a diverse client base, including individuals, retirement plans, trusts, and small businesses, managing approximately $494 million in discretionary assets. The firm employs an investment approach grounded in Modern Portfolio Theory, focusing on diversified, low-turnover portfolios primarily composed of passive and evidence-based mutual funds and ETFs.

Wealth management Passive / index investing Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)
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