Square Peg Financial Advisory Services, LLC
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client assets under management
$1,300,000
Clients
11
0% high-net worth
Advisors
1
of 1 employees
Firm type
Independent
1 advisor
Fewer clients per advisor generally means more personalized, proactive service. Higher ratios may reflect streamlined models or lower minimums.
Clients per advisor
11
LowAverage account size
$118,182
About
Square Peg Financial Advisory Services, LLC provides financial planning and ongoing investment management to individual and high-net-worth clients. Engagements range from comprehensive financial plans to limited planning engagements that may include educational content on financial management basics, with hourly planning offered in select circumstances for complex or unusual matters.
The firm commonly implements plans using third‑party managers and model portfolios, selecting investments based on cost efficiency, risk profile, lifespan and manager reputation; it accesses the Altruist Model Marketplace, including third‑party and custom models and tax‑management tools, to assist in portfolio construction. Square Peg operates as a fiduciary, documents rollover recommendations in accordance with PTE 2020‑02, and conducts at least annual account reviews with interim communications as needed.
Compared with many independent peers, the brochure emphasizes the inclusion of educational content within limited planning engagements — a relatively uncommon offering — and discloses explicit use of model marketplace tax tools and associated fees. The firm also discloses that its principal is an independent licensed insurance agent and describes how insurance compensation and related conflicts are disclosed and managed while maintaining fiduciary policies.
Client services
Financial planning
Portfolio management
Selection of other advisers
Educational seminars or workshops
Expertise
Retirement income strategy
Social Security optimization
General retirement planning
Fee options
Fixed fees for financial planning: $1,000 to $10,000 for comprehensive plans; $500 to $1,000 for limited plans
$0 - $1,000,000: 1.000% annually $1,000,001 - $1,500,000: 0.500% annually $1,500,001 - $2,000,000: 0.250% annually $2,000,001 - $3,000,000: 0.125% annually $3,000,001+: 0.000% annually
$300 to $500 per hour for hourly financial planning engagements
Account minimum: $500,000 Fee-only: Financial planning fees: $1,000 to $10,000 (comprehensive plan); $500 to $1,000 (limited plan); Hourly planning fees: $300 to $500 per hour
Main office location
Square Peg Financial Advisory Services, LLC
Columbus OH, United States
Number of offices
1
Most active in
Square Peg Financial Advisory Services, LLC has reported serving >5 clients in these states in the last 12 months.
Ohio
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
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