Sentry Financial Planning, LLC
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client assets under management
$49,417,708
Clients
15
80% high-net worth
Advisors
1
of 2 employees
Firm type
Independent
1 advisor
Fewer clients per advisor generally means more personalized, proactive service. Higher ratios may reflect streamlined models or lower minimums.
Clients per advisor
15
Very LowAverage account size
$3,294,514
About
Sentry Financial Planning, LLC provides fee-only, fiduciary financial planning and investment advisory services to individuals and trusts, including high-net-worth clients. The firm offers comprehensive financial planning and assistance with implementation, and charges clients through retainer, fixed-fee or AUM-based arrangements without accepting commissions.
The advisor emphasizes fundamental, long-term, buy-and-hold investing and asset allocation, and models portfolios using MoneyGuide Elite. Portfolio management is primarily non-discretionary—trades and implementation require client consent under the firm’s limited trading authority—so the firm focuses on collaborative decision-making rather than unilateral trading.
Noteworthy for a firm of its size, Sentry manages a sizable non-discretionary asset base (roughly $49 million) for a small roster of clients (about 15), producing relatively high assets per client. The firm does not take custody or proxy-voting authority, does not provide automatic ongoing performance reporting, and recommends custodians such as Vanguard or Schwab while relying on client-initiated periodic reviews.
Client services
Financial planning
Portfolio management
Expertise
General retirement planning
Income planning
Life insurance needs analysis
General estate planning guidance
College savings (529s, UTMA, etc.)
Fee options
One-time financial plan fee of $3,350 (with $500 due at signing and balance upon presentation)
$0 - $1,000,000: 0.75% annually $1,000,001 - $2,000,000: 0.50% annually $2,000,001+: 0.25% annually
Minimum fee: $4,000 per year or $1,000 per quarter for investment management Fee-only: Fee-only, fiduciary financial advice; no commissions or referral fees; fees paid directly by client
Main office location
Sentry Financial Planning, LLC
Andover MA, United States
Number of offices
1
Most active in
Sentry Financial Planning, LLC has reported serving >5 clients in these states in the last 12 months.
Massachusetts
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
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