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Rightoak Asset Management, LLC

Updated today

Client assets under management

$111,935,875

Clients

742

1% high-net worth

Advisors

7

of 7 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

106

High

Average account size

$150,857

About

RightOak Asset Management works with individuals, families, retirement plan sponsors, and corporate clients to provide discretionary investment management, financial planning, retirement-plan consulting, and independent third‑party manager services. The firm also offers estate‑planning support through an online attorney platform and periodically presents impersonal educational seminars on retirement, estate, and college planning.

Its investment process emphasizes strategic asset allocation, long‑term and value‑oriented holdings, and diversified exposure to equities, fixed income, mutual funds, ETFs, and, when appropriate, alternative investments or ESG/impact strategies. The firm combines fundamental and model‑manager analysis with a proprietary quantitative optimization model, and it will monitor and rebalance legacy positions and “held‑away” employer plan accounts via third‑party platforms without custody.

Compared with many team advisory firms, the brochure highlights a greater emphasis on client education and digital estate‑planning integration, plus operational features such as managing held‑away accounts and coordinating independent managers. The firm’s use of a connectivity platform for noncustodial retirement accounts and its explicit onboarding of third‑party managers and estate‑planning attorneys illustrate a hybrid model that blends in‑house analytics, outside managers, and educational programming.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops

Expertise

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management

Occupation focus

Founder/Business Owner Executive

Fee options

Fixed

Financial planning fixed fees range from $2,000 to $10,000; Estate planning fixed fees vary depending on complexity; Seminars/workshops up to $200 per attendee; Platform fee $25 initial plus $2.50 monthly per account.

Percentage

Up to 2.00% annually (maximum fee) - negotiable and discretionary by the Firm

Commissions

Certain Investment Advisor Representatives (IARs) may receive separate commissions for insurance products sold, but the Firm itself does not accept commissions for securities or products.

Project-based

Financial planning and consulting services up to $400 per hour.

Other

Account minimum: $250,000 Fee-only: Investment management fees charged as a percentage of assets under management; no commissions accepted.

Main office location

Rightoak Asset Management, LLC

Grand Ledge MI, United States

Number of offices

1

Most active in

California · Florida · Georgia · Illinois · Indiana · Kentucky · Louisiana · Maryland · Michigan · Minnesota · Missouri · Nebraska · New York · North Carolina · North Dakota · Ohio · Pennsylvania · South Carolina · Tennessee · Texas · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Cody R

Series 65

Grand Ledge, MI

Rightoak Asset Management, LLC

Cody Rogers is a financial advisor at Rightoak Asset Management, LLC with a Series 65 credential and one year of industry experience. He has also worked at Auto-Owners Insurance since 2014. Rogers holds a life insurance agent license in Michigan. Rightoak Asset Management provides discretionary investment management, financial planning, and consulting services to individuals, high-net-worth families, retirement plan sponsors, and corporations. The firm emphasizes strategic asset allocation and a mix of investment types, while offering a retirement-plan consulting practice that includes ERISA fiduciary services.

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management Founder/Business Owner Executive
user avatar

Jeremy R

Series 65

Grand Ledge, MI

Rightoak Asset Management, LLC

Jeremy Revard is a financial advisor at Rightoak Asset Management, LLC with a Series 65 credential and one year of industry experience. Prior to joining Rightoak, he held roles at Vestas, Gradient Securities, Delta Constructors, Saulsbury Industries, KS Industries, and Westcon. In addition to his advisory work, he is involved in engineering design as a 3D modeler for MEP projects and oversees construction quality control through a consulting role. Rightoak Asset Management provides discretionary investment management, financial planning, and consulting services to individuals, high-net-worth families, retirement plan sponsors, and corporations. The firm emphasizes strategic asset allocation, long-term value investing, and employs both fundamental and quantitative analysis while offering specialized retirement-plan consulting and third-party manager oversight.

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management Founder/Business Owner Executive
user avatar

Connor W

Series 65

Grand Ledge, MI

Rightoak Asset Management, LLC

Connor Williamson is a financial advisor at Rightoak Asset Management, LLC with a Series 65 designation and one year of industry experience. His prior work includes roles at Aldi, Ten Point Financial, and teaching positions at Michigan State University and local schools. He is also licensed as a life insurance agent in Michigan. Rightoak Asset Management provides discretionary investment management, financial planning, and consulting services to individuals, high-net-worth families, retirement plan sponsors, and corporations. The firm emphasizes strategic asset allocation and long-term value investing, while also offering retirement-plan consulting and coordinating estate-planning through an online platform.

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management Founder/Business Owner Executive
user avatar

Ian E

Series 65

Grand Ledge, MI

Rightoak Asset Management, LLC

Ian Elieff is a financial advisor at Rightoak Asset Management, LLC with five years of industry experience. He holds a Series 65 credential and has previously worked at Gradient Securities, Ten Point Financial, and Farm Bureau Insurance. Ian also maintains an insurance agent license in Michigan, dedicating a small portion of his time to that activity. Rightoak Asset Management provides discretionary investment management, financial planning, and consulting services to individuals, high-net-worth families, retirement plan sponsors, and corporations. The firm emphasizes strategic asset allocation and long-term value investing, incorporating equities, fixed income, mutual funds, ETFs, and alternative investments, while also offering retirement-plan consulting and third-party manager oversight.

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management Founder/Business Owner Executive
user avatar

Adam M

Series 65

Cumming, GA

Rightoak Asset Management, LLC

Adam Mauldin is a financial advisor with RightOak Asset Management, LLC and holds a Series 65 designation. He has been with RightOak since 2026 and has prior work experience in various roles including entrepreneurship and customer communications management software through his involvement with DataOceans. RightOak Asset Management provides discretionary investment management, financial planning, and consulting services to individuals, high-net-worth families, retirement plan sponsors, and corporations. The firm emphasizes strategic asset allocation and long-term value investing, and also offers retirement-plan consulting with ERISA fiduciary roles.

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management Founder/Business Owner Executive
user avatar

Justin J

Series 65

Grand Ledge, MI

Rightoak Asset Management, LLC

Justin Johnson is a financial advisor at Rightoak Asset Management, LLC with one year of industry experience. He holds a Series 65 credential and previously worked at Gradient Securities, LLC and the State of Michigan. Outside of his advisory role, he is a personal fitness trainer through his own business, High Calling Fitness LLC, and serves as CEO of a cigar company, 1689 Holdings. Rightoak Asset Management provides discretionary investment management, financial planning, and consulting services to individuals, families, retirement plan sponsors, and corporations. The firm focuses on strategic asset allocation and long-term value investing, incorporating a mix of equities, fixed income, mutual funds, ETFs, and alternative investments.

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management Founder/Business Owner Executive
user avatar

Ryan B

Series 65

Grand Ledge, MI

Rightoak Asset Management, LLC

Ryan Bytwerk is a financial advisor with Rightoak Asset Management, LLC, holding a Series 65 credential and 13 years of industry experience. His prior roles include positions at Ten Point Financial, LLC, Gradient Securities, LLC, and RJB & Associates LLC. Outside of his advisory work, he is involved in agricultural operations through Ten Point Farms, LLC, where he assists with planting and harvesting. Rightoak Asset Management provides discretionary investment management, financial planning, and consulting services to individuals, families, retirement plan sponsors, and corporations. The firm emphasizes strategic asset allocation and long-term value investing, incorporating a range of asset classes and offering specialized retirement-plan consulting services.

ESG / Sustainable investing Private / alternative investments Real estate investing Wealth management Founder/Business Owner Executive
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