Reliance Wealth Management

Reliance Wealth Management works with individuals (including high‑net‑worth clients), as well as foundations, trusts, estates, corporations and charitable organizations, offering discretionary investment management and both integrated and stand‑alone financial planning. Financial planning is included with its investment management services, and the firm generally applies a $500,000 account minimum for advisory and asset management engagements, which it may waive at its discretion.

The firm’s investment process is a top‑down, macro‑environmental approach that emphasizes tactical asset allocation with sector rotation and a relative growth/value framework, allocating across mutual funds, ETFs, individual equities, bonds, structured notes and alternative investments. It may deploy third‑party model managers through a Turnkey Asset Management Program (Triad Wealth Partners), engage sub‑advisors when appropriate, and uses a third‑party risk‑analysis tool (Nitrogen) to quantify client risk scores and align portfolios to a target range (typically within 5–10 points).

Distinctive elements in the brochure include the firm’s recent formation and SEC registration (state‑registered September 2024; SEC approval January 2026) and the addition of Fidelity as a qualified custodian; the firm also discloses relationships with a platform provider and an affiliated insurance agency whose representatives may recommend commissionable insurance and annuity products. Reliance Wealth’s disclosed ability to access structured notes, non‑liquid alternative investments and digital‑currency‑related products (via publicly traded vehicles) expands its product set beyond typical mutual fund/ETF allocations for a team of its size, and the brochure outlines how those relationships and potential conflicts are managed and disclosed.