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Red Tortoise

Updated today

Client assets under management

$336,306,998

Clients

78

73% high-net worth

Advisors

4

of 4 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

20

Very Low

Average account size

$4,311,628

About

Red Tortoise provides discretionary investment management, wealth management, financial planning, and investment consulting to individuals, trusts, estates, charitable organizations, corporations, and other business entities. The firm’s Form ADV reports approximately $382 million in regulatory assets under management serving about 78 client relationships and offers consolidated reporting and family education and meeting facilitation as part of its wealth services.

The firm uses a mix of fundamental and technical analysis and implements tailored asset-allocation strategies across equities, mutual funds, ETFs, U.S. government and municipal bonds, certificates of deposit, and options. Portfolios are monitored and rebalanced on an ongoing basis, and Red Tortoise routinely employs option strategies (covered calls, long calls/puts) and short-term trading when appropriate; it manages accounts on a discretionary basis while permitting non‑discretionary arrangements in limited circumstances.

Compared with many similarly sized teams, Red Tortoise operates from five offices and documents more specialized trading activity and risk management in its brochure: it discloses the use of options and box‑spread arbitrage, discusses the potential for borrowing or margin with client consent, and explicitly addresses reliance on AI tools (including meeting recording/transcription) and related AI risks in its material changes. The brochure also notes the firm will supervise certain legacy positions in less common instruments (e.g., leveraged/inverse funds, buffer ETFs, structured notes, and cryptocurrencies) rather than recommending them as current strategies.

Client services

Financial planning Portfolio management Investment consulting services

Expertise

Options & derivatives strategies Charitable giving & philanthropy

Fee options

Fixed

Financial planning base fee $3,500 (negotiable)

Percentage

$0 - $500,000: 1.00% annually $500,001 - $1,000,000: 0.50% annually $1,000,001 - $5,000,000: 0.40% annually $5,000,001 - $10,000,000: 0.35% annually $10,000,001+: 0.30% annually

Project-based

Up to $500 per hour for investment planning services (negotiable)

Other

Account minimum: $500,000 Minimum fee: No minimum annual fee required Fee-only: Financial planning base fee $3,500 (negotiable); investment planning hourly fee up to $500 (negotiable)

Main office location

Red Tortoise

5555 Glenridge Connector, Ste. 200

Atlanta GA 30342, United States

Number of offices

5

Most active in

Connecticut · Georgia · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

George C

CFA®, Series 63

Atlanta, GA

Red Tortoise

George Chen is a CFA® charterholder with nine years of industry experience. He has worked at Red Tortoise, LLC since 2018 and previously at FDx Advisors from 2015 to 2018. Chen holds a Series 63 license and is based in Decatur, GA. Red Tortoise advises individuals, trusts, estates, charitable organizations, and business entities, offering discretionary investment management, wealth management, financial planning, and investment consulting. The firm employs both fundamental and technical analysis to build client-specific portfolios, utilizing a range of instruments including equities, bonds, ETFs, and options, with ongoing monitoring and rebalancing.

Options & derivatives strategies Charitable giving & philanthropy
user avatar

Howard F

CFP®, CFA®, Series 65

Atlanta, GA

Red Tortoise

Howard Fleming is a CFP®, CFA®, and Series 65 professional with 24 years of industry experience. He has been with Red Tortoise, LLC since 2019 and previously worked at SunTrust / Genspring Family Offices for 15 years. In addition to his advisory role, he also prepares individual tax returns on a part-time basis. Red Tortoise advises individuals, trusts, estates, charitable organizations, and business entities, offering discretionary investment management, wealth management, financial planning, and investment consulting. The firm employs a blend of fundamental and technical analysis to create client-specific portfolios, primarily allocating across equities, mutual funds, ETFs, bonds, certificates of deposit, and options, with ongoing monitoring and rebalancing.

Options & derivatives strategies Charitable giving & philanthropy
user avatar

Rex M

CFP®, CFA®, Series 63, Series 65

Atlanta, GA

Red Tortoise

Rex Macey is a CFP® and CFA® with 22 years of industry experience. He has been with Red Tortoise, LLC since 2015 and holds Series 63 and Series 65 licenses. Red Tortoise advises individuals, trusts, estates, charitable organizations, and business entities, offering discretionary investment management, wealth management, financial planning, and investment consulting. The firm uses both fundamental and technical analysis to build client-specific portfolios, primarily allocating to equities, mutual funds, ETFs, bonds, certificates of deposit, and options, with ongoing monitoring and rebalancing.

Options & derivatives strategies Charitable giving & philanthropy
user avatar

William M

CFP®, ChFC®, Series 63, Series 65

Atlanta, GA

Red Tortoise

William McVay is a CFP® and ChFC® with 12 years of industry experience, currently serving at Red Tortoise, LLC since 2017. He is also the owner and managing member of RDK Strategies, LLC, and has been an Independent Trustee of the AdvisorShares ETF Trust since 2011. Red Tortoise advises individuals, trusts, estates, charitable organizations, and business entities, offering discretionary investment management, wealth management, financial planning, and investment consulting. The firm utilizes a combination of fundamental and technical analysis to construct client-specific portfolios, primarily allocating to equities, mutual funds, ETFs, bonds, certificates of deposit, and options, with ongoing monitoring and rebalancing.

Options & derivatives strategies Charitable giving & philanthropy
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