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Purposeful Strategic Partners

Updated today

Client assets under management

$11,756,754

Clients

58

5% high-net worth

Advisors

2

of 2 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

29

Low

Average account size

$202,703

About

Purposeful Strategic Partners serves individuals and small businesses—ranging from young families and retirees to entrepreneurs, professionals, and high‑net‑worth clients—offering financial planning, investment management, business and executive coaching, and retirement plan advising. Services are delivered through a mix of ongoing subscriptions, project‑based engagements, and assets‑under‑management arrangements, and the firm also supports short‑term savings with FDIC‑insured accounts alongside managed investment accounts.

The firm builds individualized Investment Policy Statements and favors strategic asset allocation, low‑cost funds and ETFs, and rebalancing consistent with Modern Portfolio Theory and behavioral finance principles. It uses third‑party managers and sub‑advisors for model portfolios when appropriate and provides ongoing review and coaching as clients’ goals and circumstances change.

Compared with peers, the firm places more emphasis on client education and outreach: it publishes articles and email newsletters, conducts public and client seminars and workshops, and advertises third‑party ratings and external resources alongside its materials. Leadership combines fee‑only advisory work with roles in academia and nonprofit financial literacy efforts, and the firm offers distinct business‑focused services such as subscription business coaching and 401(k) fiduciary (3(21)/3(38)) support.

Client services

Financial planning Portfolio management Selection of other advisers Newsletters or periodicals Educational seminars or workshops Business consulting

Expertise

Retirement income strategy Business ownership considerations

Occupation focus

Founder/Business Owner Attorney Doctor or Medical Professional Consultant

Demographic focus

Young Families Approaching retirement Retired

Fee options

Fixed

Retirement Readiness Reports: $4,000 for individuals, $4,500 for couples; additional fees for complexity.

Percentage

$0 - $500,000: 1.50% $500,001 - $750,000: 1.25% $750,001 - $1,000,000: 1.00% $1,000,001 - $3,000,000: 0.75% $3,000,001+: 0.50%

Project-based

$400 per hour for hourly planning engagements and specified projects.

Subscriptions

Subscription financial planning services with fees starting at $1,560 annually for retirement planning, $6,000 for comprehensive planning, and up to $2,400 annually for financial coaching.

Other

Account minimum: $500,000 Fee-only: Fee-only advisory business, no commissions or referral fees received.

Main office location

Purposeful Strategic Partners

Alta Loma CA, United States

Number of offices

2

Most active in

Arizona · California

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

Josh E

CFP®

Alta Loma, CA

Purposeful Strategic Partners

Joshua is a Tenured Professor of Business who works with people across the country on their finances. He has over 20 years of financial services experience including as a credit union executive and a partner in an independent tech stock research firm during the late 90s. Joshua has been quoted in Forbes, Consumer Reports, CNBC, US News & World Report, and many other media. Joshua works with all types of people, but he does specialize in helping people navigate two of the great adventures in life: growing a business and building a family. Through comprehensive financial planning, he guides business owners, young professionals, and other clients toward living their great life, both now and in the future. From Joshua: ------------------ I believe financial planning should be a profession rather than an industry - that advisors should act more like doctors than car salesmen. When you go to a doctor, you expect the best diagnosis for your health, not to be sold a product. The same should be true of your financial planner. Before I began my journey to becoming a financial advisor, I wanted to make sure I would be entering a profession. Teaching is a profession because it is dedicated to improving the lives of the students, not enriching the professors. Sadly, what I saw in much of financial planning was an industry that created products and hired sales representatives to push the products. But I also saw a noble version of financial planning as a service profession where a trusted advisor helped guide clients toward their life goals. I take an integrated approach that considers your entire financial picture. Planning goes beyond investments and retirement to incorporate cash flow analysis, tax planning, risk management, business advising, career development, debt management, estate planning, and more. I view money as a tool to help you achieve your great life, both now and in the future. I begin by understanding your life goals and then develop your plan to help you achieve them. Every plan and every recommendation is designed with one goal in mind: to get you to your goals.

Business ownership considerations Business exit / sale strategy Family Business Founder/Business Owner Attorney Doctor or Medical Professional Consultant Gen X (Born 1965-1980)
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Kayla P

CFP®, Series 66

Alta Loma, CA

Purposeful Strategic Partners

Kayla Phillips is a CFP® and holds a Series 66 license with two years of industry experience. She is currently an advisor at Purposeful Strategic Partners and has previously worked at St. Clair Financial and RW Baird. Purposeful Strategic Partners serves individual clients and small businesses, including entrepreneurs, professionals, retirees, newlyweds, and high-net-worth households, providing comprehensive financial planning, investment management, and business coaching through various engagement models. The firm emphasizes strategic asset allocation, low-cost diversified investments, and client education through articles, newsletters, and public seminars.

Retirement income strategy Business ownership considerations Founder/Business Owner Attorney Doctor or Medical Professional Consultant Young Families Approaching retirement Retired
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