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Prosperity Planning

Updated today

Client assets under management

$527,109,574

Clients

383

46% high-net worth

Advisors

9

of 13 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

43

Low

Average account size

$1,376,265

About

Prosperity Planning serves individual and high‑net‑worth clients as well as pension plans, charitable organizations and corporations, managing roughly $543 million in client assets across its accounts. The firm offers discretionary and non‑discretionary portfolio management, comprehensive financial planning (including divorce planning), and pension consulting services for business owners.

The firm emphasizes a long‑term, broadly diversified, index‑based investment approach implemented mainly through mutual funds and ETFs, with systematic tilts toward smaller‑company, value, and higher‑profitability stocks and with tax considerations incorporated into portfolio design. Accounts are reviewed at least annually, rebalanced as needed, and many clients receive financial planning alongside portfolio management.

Prosperity Planning’s disclosure materials note that it uses client testimonials and publicizes third‑party ratings in its advertising and on its website, and the firm also documents a standalone divorce financial planning service with a flat‑fee structure that may be waived for certain portfolio clients. The brochure further describes the firm’s institutional platform relationship with Fidelity, which provides custody, trade execution and a range of practice‑management services.

Client services

Financial planning Portfolio management Pension consulting

Expertise

College savings (529s, UTMA, etc.) Divorce financial planning

Occupation focus

Founder/Business Owner

Fee options

Fixed

Divorce financial planning services start at a flat rate of $6,000.

Percentage

$0 - $500,000: 1.15% $500,001 - $1,000,000: 0.80% $1,000,001 - $2,500,000: 0.70% $2,500,001 - $5,000,000: 0.60% $5,000,001 - $10,000,000: 0.50% $10,000,001+: 0.30%

Other

Account minimum: $500,000 Fee-only: Financial planning fees range from $750 to $2,500 per quarter; Divorce financial planning fees start at a flat rate of $6,000.

Main office location

Prosperity Planning

1920 Buchanan Street

North Kansas City MO 64116, United States

Number of offices

1

Most active in

California · Colorado · Florida · Kansas · Missouri · Texas · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Colten H

CFP®, Series 65

North Kansas City, MO

Prosperity Planning

Colten Honigman is a CFP® and holds a Series 65 license, with five years of industry experience. He has worked at Prosperity Planning, Inc. since 2018 and previously held positions at State Street and Goppert Financial Bank. Outside of financial advising, he has experience in entrepreneurial work through JDS Detailing and was homeschooled for ten years. Prosperity Planning, Inc. advises individuals, pension and profit-sharing plans, charitable organizations, and businesses, offering portfolio management, financial planning, and pension consulting, including specialized divorce financial planning. The firm uses a long-term, diversified asset allocation approach with discretionary portfolio management and serves clients through a ten-advisor team managing approximately $465 million.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
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Ryan N

CFP®, Series 66

North Kansas City, MO

Prosperity Planning

Ryan Noble is a CFP® and holds a Series 66 license with 20 years of industry experience. He has worked at Prosperity Planning, Inc. since 2009 and was previously with Cetera Advisors LLC from 2013 to 2018. Prosperity Planning, Inc. serves individuals, pension and profit-sharing plans, charitable organizations, and businesses, offering portfolio management, financial planning, and pension consulting, including specialized divorce financial planning. The firm employs a long-term, diversified investment approach using mutual funds and ETFs with systematic tilts toward smaller-capitalization, value, and higher-profitability stocks.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
user avatar

Alyssa H

CFP®, Series 65

North Kansas City, MO

Prosperity Planning

Alyssa Hon is a CFP® and Series 65-registered financial advisor at Prosperity Planning with five years of industry experience. She has been with Prosperity Planning since 2019 and previously worked at K&E Flat Work and Missouri Western State University. Prosperity Planning, Inc. serves individuals, pension and profit-sharing plans, charitable organizations, and businesses by providing portfolio management, financial planning, and pension consulting. The firm employs a long-term, diversified investment approach with systematic tilts and offers specialized services such as divorce financial planning.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
user avatar

Justin L

CFP®, Series 65

North Kansas City, MO

Prosperity Planning

Justin Locke is a CFP® and holds a Series 65 license, with two years of industry experience. He has worked at Prosperity Planning, Inc. since 2023 and previously was employed at ProMedica Hospice for eight years. Outside of financial advising, he was involved with Holden First Baptist Church from 2011 to 2017. Prosperity Planning, Inc. advises individuals across wealth levels, pension and profit-sharing plans, charitable organizations, and businesses. The firm employs a long-term, broadly diversified investment approach using mutual funds and ETFs, with portfolio management focused on systematic tilts toward smaller-capitalization, value, and higher-profitability stocks.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
user avatar

Daniel R

CFP®, Series 66

North Kansas City, MO

Prosperity Planning

Daniel Reiter is a CFP® and Series 66 credentialed financial advisor with 10 years of industry experience. He is currently with Prosperity Planning, where he has worked since 2018, and previously held positions at Creative Planning, Sound Stewardship, and Cetera Advisors LLC. Outside of advising, he serves as an adjunct instructor at Kansas State University teaching personal financial planning and owns a tax preparation and consulting business. Prosperity Planning, Inc. serves individuals, pension and profit-sharing plans, charitable organizations, and businesses by providing portfolio management, financial planning, and pension consulting. The firm employs a long-term, broadly diversified investment approach and manages portfolios on a discretionary basis with an emphasis on asset allocation, tax placement, and specialized services such as divorce financial planning.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
user avatar

Lucinda R

CFP®, Series 63, Series 65

North Kansas City, MO

Prosperity Planning

Lucinda Richey is a CFP® professional with 29 years of industry experience, currently serving at Prosperity Planning, Inc. since 2004. She previously worked at Cetera Advisors LLC from 2013 to 2018. Outside of her advisory role, she is a board member at large for the Townsend Place Homeowners Association in Kansas City, MO. Prosperity Planning, Inc. is a ten-adviser firm that provides portfolio management, financial planning, and pension consulting to individuals, plans, charitable organizations, and businesses. The firm follows a long-term, diversified investment approach and offers specialized services such as divorce financial planning.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
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Kenneth B

Series 66

North Kansas City, MO

Prosperity Planning

Kenneth Borum is a financial advisor at Prosperity Planning with 21 years of industry experience. He holds the Series 66 designation and has worked at Cetera Advisors LLC from 2013 to 2018. He has been with Prosperity Planning since 2004. Prosperity Planning, Inc. serves individuals, pension and profit-sharing plans, charitable organizations, and businesses with portfolio management, financial planning, and pension consulting. The firm employs a long-term, broadly diversified investment approach and manages portfolios on a discretionary basis with periodic reviews and rebalancing.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
user avatar

Ryan W

CFP®, Series 65

North Kansas City, MO

Prosperity Planning

Ryan Walker is a CFP® with three years of industry experience, currently serving as an advisor at Prosperity Planning, Inc. He has worked at Prosperity Planning since 2022 and previously held positions at New York Life Insurance Company, NYLIFE Securities LLC, and several other firms. Ryan is also an adjunct professor at Park University, where he teaches a financial planning course. Prosperity Planning, Inc. advises individuals, pension and profit-sharing plans, charitable organizations, and businesses, offering portfolio management, financial planning, pension consulting, and specialized divorce financial planning. The firm employs a long-term, broadly diversified investment approach and manages approximately $465 million across 357 client accounts as a ten-advisor team.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
user avatar

Travis F

Series 65

North Kansas City, MO

Prosperity Planning

Travis Franks is a financial advisor at Prosperity Planning with a Series 65 credential and one year of industry experience. His background includes roles at the University of Missouri and MU Office for Financial Success prior to joining Prosperity Planning. Prosperity Planning advises individuals, pension and profit-sharing plans, charitable organizations, and businesses, providing portfolio management, financial planning, and pension consulting. The firm employs a long-term, broadly diversified investment approach and manages portfolios on a discretionary basis with periodic reviews and rebalancing.

College savings (529s, UTMA, etc.) Divorce financial planning Founder/Business Owner
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