Prime Personal Finance
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client assets under management
$0
Clients
0
Advisors
1
of 1 employees
Firm type
Independent
1 advisor
Clients per advisor
0
Average account size
—
About
Prime Personal Finance provides financial planning, ongoing review, and financial education to individuals and households, delivering monthly virtual meetings and regular email communication to monitor progress. Services are tailored to each client’s income, assets, debts, goals, and risk tolerance, and relationships begin with an initial consultation and an individualized financial plan.
The firm’s recommendations emphasize fixed-income securities and mutual funds with long track records, with asset allocation and fund selection adjusted by time horizon and risk tolerance. Clients retain control over their accounts: the firm states it will not accept discretionary authority or custody and focuses on advisory guidance and plan monitoring rather than directly managing client assets.
Notably, Prime Personal Finance uses a fixed monthly fee model rather than charging a percentage of assets under management, and it reports receiving no commissions, performance-based fees, or soft-dollar benefits. The brochure also highlights that the firm operates without material affiliations or outside compensation and that the principal’s professional background is in computer science and two decades as a software engineer, a profile that differs from many firms in this space.
Client services
Financial planning
Expertise
Cash flow / budgeting
Debt management
Fee options
Flat fee of $110 per month per household
Fee-only: Flat fee of $110 per month per household
Main office location
Prime Personal Finance
Wylie TX, United States
Number of offices
1
Most active in
Prime Personal Finance has reported serving >5 clients in these states in the last 12 months.
Texas
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
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