Portfolio Strategies Inc

Portfolio Strategies Inc. provides discretionary portfolio management to individuals—including both high‑net‑worth and non‑HNW clients—as well as business entities, pension and profit‑sharing plans, trusts, estates, and charitable organizations. The firm delivers its investment programs through a set of model portfolios and also manages allocations within variable annuity sub‑divisions, typically on accounts referred by unaffiliated broker‑dealers or other investment advisers.

The firm implements a model‑based, active trading approach (its brochure notes strategies may trade in‑and‑out of positions frequently, often two to three times per week) and offers numerous named strategies such as Index Plus, All Seasons, Quantitative Income, and Tactical Equity. Tactics can include inverse and leveraged mutual funds and ETFs, long and short positions for hedging or enhanced exposure, and model delivery via custodial and aggregation platforms (e.g., Envestnet, Orion).

Distinctive disclosures include the firm’s use of advertising that presents performance and predecessor performance results and the inclusion of endorsements, practices it highlights in its brochure and which are uncommon among peers. The firm also routinely accepts accounts referred by other advisers and broker‑dealers (paying a portion of its advisory fee to referrers), acts as a model provider on third‑party platforms, and discloses potential conflicts such as affiliated representatives holding insurance licenses and reliance on third‑party research and technology.