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Polaris Financial Planning, LLC.

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Total assets under management

$149,680,734

Total clients

129

47% high-net worth

Total advisors

1

of 1 employees

Firm size

Independent

1 advisor

Average clients per advisor

129

Average account size

$1,160,316

About

Polaris Financial Planning is an independent, single-advisor SEC-registered advisory firm that provides discretionary asset management for individual clients, primarily through mutual funds and percentage-of-assets-under-management billing. The firm manages client accounts through a qualified custodian and requires a signed advisory agreement before services commence.

The firm’s investment approach emphasizes Modern Portfolio Theory and a science-based, buy-and-hold strategy that favors diversified index and mutual fund allocations selected via a proprietary model. Portfolios are customized to client goals and risk tolerance, with a focus on long-term holdings and occasional tactical adjustments for special situations or shorter time horizons.

What distinguishes the firm from many peers is its high account minimum — a $2,000,000 opening threshold (household aggregation permitted) — which contrasts with the larger universe of independent advisers that primarily serve smaller retail clients. Additional notable practices include mandatory use of an institutional custodian with fee deduction (creating limited custody in the regulatory sense), a policy not to aggregate trades or vote client proxies, and the adviser’s public-facing podcast that addresses investment philosophy and related topics.

Client services

Portfolio management

Expertise

Passive / index investing

Fee options

Percentage

$20,000 - $500,000: 1.0% $500,001 - $1,000,000: 0.90% $1,000,001 - $2,000,000: 0.70% $2,000,001 - $5,000,000: 0.60% $5,000,001+: 0.50%

Other

Account minimum: $2,000,000 Minimum fee: $200 per year for accounts under $20,000

Most active in

California · Colorado · Florida · Illinois · Nebraska · Texas · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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