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Pacific Asset Management, LLC

Updated today

Client assets under management

$371,120,000

Clients

370

33% high-net worth

Advisors

5

of 7 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

74

High

Average account size

$1,003,027

About

Pacific Asset Management provides ongoing portfolio management and pension consulting to individuals, high-net-worth clients, pension and profit-sharing plans, and business entities. The firm prepares individualized Investment Policy Statements and offers discretionary and non-discretionary services, including acting as a 3(21) and 3(38) advisor for employer-sponsored retirement plans.

PAM follows an evidence-based, predominantly passive investment approach that relies on low-cost index mutual funds and ETFs across a globally diversified set of asset classes, with an emphasis on long-term holding rather than market timing. Accounts are custodied through Schwab Institutional, reviewed at least quarterly, and managed in line with documented client goals, time horizon, and risk tolerance.

The firm discloses an affiliation with an accounting firm and describes related conflicts and mitigation measures in Item 10 of its brochure, including assigning another supervised person as advisor-of-record and providing written client disclosures. The brochure also highlights a disclosed personal financial relationship involving a supervised person and notes the firm’s Schwab custody/soft-dollar arrangements and practice of grandfathering existing clients’ fee schedules, features that differentiate it from many peers.

Client services

Portfolio management

Expertise

Passive / index investing

Fee options

Percentage

$1 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.75% $2,000,001 - and up: 0.50%

Other

Account minimum: $250,000

Main office location

Pacific Asset Management, LLC

4320 Harborview Dr

Gig Harbor WA 98332, United States

Number of offices

2

Most active in

California · Oregon · Texas · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Joshua M

CFP®, Series 65

Gig Harbor, WA

Pacific Asset Management, LLC

Joshua Morin is a CFP® with 11 years of industry experience, currently serving as an advisor at Pacific Asset Management, LLC since 2015. He previously worked at C & L Professionals from 2014 to 2018. Pacific Asset Management serves individual and high-net-worth clients as well as employer plan sponsors, providing discretionary portfolio management and pension consulting. The firm employs an evidence-based, primarily passive investment approach using low-cost, custom-designed index funds to build globally diversified portfolios.

Passive / index investing
user avatar

Ralph L

CFP®, Series 66

Gig Harbor, WA

Pacific Asset Management, LLC

Ralph Latza is a CFP® with 12 years of experience in financial advising. He is currently with Pacific Asset Management, LLC, where he has worked since 2021. His prior experience includes roles at Nr Smith And Associates, Ps, Bluesky Wealth Advisors, LLC, and a period as a self-employed advisor. Pacific Asset Management serves individual and high-net-worth clients as well as employer plan sponsors, providing discretionary portfolio management and pension consulting. The firm employs an evidence-based, primarily passive investment approach using low-cost, custom-designed index funds to build globally diversified portfolios.

Passive / index investing
user avatar

Brian C

Series 65

Gig Harbor, WA

Pacific Asset Management, LLC

Brian Cox is a financial advisor at Pacific Asset Management, LLC in Gig Harbor, WA, holding a Series 65 designation with 17 years of industry experience. He has been with Pacific Asset Management since 2007. Pacific Asset Management serves individual and high-net-worth clients as well as employer plan sponsors, providing discretionary portfolio management and pension consulting services. The firm employs an evidence-based, primarily passive investment approach using low-cost index funds to build diversified portfolios tailored to client goals and risk tolerances.

Passive / index investing
user avatar

Gary L

CFP®, Series 63, Series 65

Gig Harbor, WA

Pacific Asset Management, LLC

Gary Lucy is a CFP® professional with 27 years of industry experience, currently serving at Pacific Asset Management, LLC since 1998. He also has over four decades of experience with Cox & Lucy, CPA's. Pacific Asset Management serves individual and high-net-worth clients, as well as employer plan sponsors, providing discretionary portfolio management and pension consulting. The firm uses an evidence-based, primarily passive investment approach focused on low-cost, globally diversified index funds and emphasizes long-term investor behavior and tax efficiency.

Passive / index investing
user avatar

Peter S

Series 65

Gig Harbor, WA

Pacific Asset Management, LLC

Peter Sayah is a financial advisor with Pacific Asset Management, LLC and holds a Series 65 designation. He has six years of experience as an enrolled agent providing tax and bookkeeping services through his firm, Peter A Sayah EA LLC. Prior to joining Pacific Asset Management in 2025, he worked at Gardner Accounting, Turning Point Strategic Advisors, and Clothier Sayah Willsey LLC. Pacific Asset Management serves individual and high-net-worth clients as well as employer plan sponsors, offering discretionary portfolio management focused on evidence-based, passive investment strategies using low-cost index funds to build globally diversified portfolios.

Passive / index investing
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