Normaltown Financial LLC logo

Normaltown Financial LLC

Updated today

Total assets under management

$1,084,453

Total clients

5

0% high-net worth

Total advisors

1

of 1 employees

Firm size

Independent

1 advisor

Average clients per advisor

5

Average account size

$216,891

About

The firm provides investment advisory and wealth management services to individuals and high‑net‑worth individuals, offering both discretionary and non‑discretionary portfolio management, comprehensive financial planning, and allocation advice for accounts held elsewhere. It charges fees based on assets under management and manages client portfolios directly.

Its investment approach is generally long‑term focused, typically building diversified portfolios with ETFs and low‑cost mutual funds while also using fundamental, technical, cyclical and charting analysis and, when appropriate, individual stocks or unaffiliated managers. The firm conducts ongoing monitoring with formal reviews at least annually and offers tailored recommendations for aligning held‑away retirement or employer plan accounts, with clients responsible for implementing those changes.

Noteworthy aspects include an affiliation as a licensed insurance agency, where the firm’s principal may sell insurance products for commission in addition to providing advisory services, a disclosed conflict of interest; the principal also operates a separate real estate holding entity. The practice is a recently established, small advisory business managing roughly $1.08 million for a very small client roster and participates on an institutional custody platform that provides technology and support to the firm.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Wealth management Passive / index investing

Fee options

Fixed

Fixed fees range from $1,000 to $7,500; $100 per quarter retainer fee for Held-Away Account allocation advice

Percentage

$0 - $250,000: 0.99% annually $250,001 - $500,000: 0.95% annually $500,001 - $3,000,000: 0.85% annually $3,000,001 - $5,000,000: 0.75% annually $5,000,001+: 0.60% annually

Project-based

$150 to $400 per hour

Subscriptions

Held-Away Account allocation advice charged at $100 per quarter, billed quarterly in advance

Other

Account minimum: $50,000 Fee-only: Hourly fees range from $150 to $400 per hour; Fixed fees range from $1,000 to $7,500

Main office location

Normaltown Financial LLC

801 East Fern Avenue, Suite 109

Mcallen TX 78501, United States

Number of offices

1

Most active in

Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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