MC Financial Services, Inc. logo

MC Financial Services, Inc.

Updated today

Client assets under management

$68,617,921

Clients

67

0% high-net worth

Advisors

3

of 5 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

22

Low

Average account size

$1,024,148

About

MC Financial Services, Inc. provides investment advisory and written financial planning services to individuals, qualified retirement plans, trusts, non-profits and business clients. The firm offers portfolio management using mutual funds, ETFs and listed securities, along with a documented five‑step planning process and retirement-plan consulting.

The firm typically delivers advice on a non‑discretionary basis—its regulatory filings show only a small portion of assets managed discretionary while the majority of regulatory and non‑regulatory assets are non‑discretionary or “held‑away” retirement plan assets—and it uses tactical and risk‑based asset allocation with periodic rebalancing and quarterly monitoring. For retirement-plan clients MCFS provides co‑fiduciary ERISA 3(21) services, ongoing benchmarking of service providers, and bi‑annual due‑diligence reports intended to document plan oversight.

MCFS’s business mix includes activities uncommon among similar supported firms: certain representatives are licensed to sell fixed life insurance and fixed annuities and the firm discloses that insurance commissions may be earned in addition to advisory fees, and the firm also provides tax‑preparation services. The combination of extensive plan consulting, a large share of non‑discretionary and held‑away assets, and licensed insurance sales distinguishes its client work from peers that are more often discretionary and HNW‑focused.

Client services

Financial planning Portfolio management Pension consulting

Expertise

Long-term care insurance Charitable giving & philanthropy

Fee options

Fixed

Fixed fees quoted in advance for financial planning projects, up to 3% of assets analyzed; ongoing monthly or quarterly flat fees possible

Percentage

$0 - $1,000,000: Up to 2% of account assets annually $1,000,000+: Up to 1% of account assets annually

Commissions

Commissions earned on sale of fixed life insurance, health insurance and fixed annuities by licensed advisors, in addition to advisory fees

Project-based

Hourly consulting fees up to $300 per hour

Subscriptions

Ongoing monthly or quarterly fees possible for advisory or planning services, billed in advance or arrears as per agreement

Other

Account minimum: $100,000 Minimum fee: Minimum fee is $250, negotiable under certain circumstances Fee-only: Fees charged for financial planning and consulting services; hourly rate up to $300 per hour, fixed fees quoted in advance (up to 3% of assets analyzed), ongoing monthly or quarterly fees possible

Main office location

MC Financial Services, Inc.

Louisville KY, United States

Number of offices

2

Most active in

Indiana · Kentucky · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Debrah N

Series 65

Louisville, KY

MC Financial Services, Inc.

Debrah Nocito is a Series 65 licensed advisor with MC Financial Services, Inc. in Louisville, KY, where she has worked since 2013. She has four years of industry experience and is also a licensed life and health insurance agent. MC Financial Services, Inc. is a small registered investment adviser managing approximately $61 million for individuals, retirement plans, trusts, estates, charitable organizations, and corporate clients. The firm uses a structured financial planning process and a combination of risk-based asset allocation and tactical adjustments, primarily managing assets on a non-discretionary basis.

Long-term care insurance Charitable giving & philanthropy
user avatar

Paula M

Series 65

Louisville, KY

MC Financial Services, Inc.

Paula Mcconville is a financial advisor with MC Financial Services, Inc. in Louisville, KY, holding a Series 65 designation and 16 years of industry experience. She has been with MC Financial Services since 2009 and also serves as the Chief Financial Officer for GAAB Investments, LLC and related fast food franchise entities in Kentucky and Indiana. MC Financial Services, Inc. is a small registered investment adviser managing approximately $61 million across about 67 client relationships. The firm provides investment management and financial planning to individuals, retirement plans, trusts, estates, charitable organizations, and corporate clients, using a mix of risk-based asset allocation and tactical adjustments.

Long-term care insurance Charitable giving & philanthropy
user avatar

Alan N

ChFC®, Series 63

Louisville, KY

MC Financial Services, Inc.

Alan Nocito is a ChFC® with 22 years of industry experience, currently serving as President and owner of MC Financial Services, Inc. in Louisville, KY, where he has worked since 2002. He also provides tax preparation and filing services for individuals and small businesses during tax season. MC Financial Services, Inc. is a registered investment adviser with three advisors managing approximately $61 million across a diverse client base, including individuals, retirement plans, trusts, and charitable organizations. The firm employs a structured financial planning process and manages portfolios through a combination of risk-based asset allocation and tactical adjustments, primarily on a non-discretionary basis.

Long-term care insurance Charitable giving & philanthropy
Warmer team member

Not sure where to start?

We'll help you think it through – whether you ultimately need an advisor or not.

Call (201) 292-4557

Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.

By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. ("Warmer")