Limerick Financial Group, LLC

Limerick Financial Group works with individuals, business entities, retirement plans, trusts, estates and charitable organizations to provide discretionary portfolio management, financial planning and related consulting. The firm offers ongoing investment supervision, stand‑alone planning engagements, and retirement‑plan services, and can coordinate implementation through independent managers and custodial reporting tools like RightCapital.

The firm implements portfolios primarily with mutual funds, exchange‑traded funds, fixed income and cash while employing fundamental analysis and both long‑ and short‑term trading approaches. It runs a set of proprietary asset‑allocation and specialty models ranging from bond‑heavy conservative mixes to equity growth, including an equity appreciation strategy and a Nasdaq‑100 long/short timing model that uses leveraged mutual funds, and it may allocate to Dimensional Fund Advisors funds where appropriate.

What distinguishes this smaller, two‑advisor firm is its use of opportunistic long/short and leveraged mutual‑fund strategies alongside more traditional allocation models, and its disclosure that certain fund choices (e.g., DFA funds) can limit transferability if a client changes advisers. The brochure also discloses a 2022 consent agreement with the Pennsylvania Department of Banking and Securities related to recommendations of leveraged/inverse ETFs (resulting in a $100,000 administrative assessment), an explicit policy not to recommend cryptocurrencies, and the firm’s receipt of custodial support services and referral arrangements with independent managers.