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JLP Investments

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Total assets under management

$12,844,926

Total clients

68

40% high-net worth

Total advisors

1

of 2 employees

Firm size

Supported

1-3 advisors or $200M+ in AUM

Average clients per advisor

68

Average account size

$188,896

About

JL Parrish Investments provides fee-based investment advisory and financial planning services to individuals — including high-net-worth and non-high-net-worth clients — and to institutional clients such as pension and profit-sharing plans, trusts, estates, charitable organizations, and business entities. The firm also offers qualified retirement plan consulting and assistance with 1031 real estate exchanges.

The firm employs a tactical allocation approach and custom portfolio management, using fundamental, technical, and cyclical analysis and a range of instruments including mutual funds, fixed indexed annuities, and Opportunity Zone investments. Accounts may be managed on either a discretionary or non-discretionary basis, and the firm commonly selects third‑party managers or TAMP sub‑advisors and provides ongoing monitoring and oversight of those managers.

Notably, the firm is affiliated with an insurance agency and its advisor is licensed to sell life, health, annuities and other insurance products through that agency, with insurance commissions disclosed and stated not to exceed 50% of the firm’s earnings. As of December 31, 2025 the firm reported $9,044,515 in discretionary assets and $3,800,411 in non‑discretionary assets and discloses third‑party referral arrangements and specialized services such as 1031 exchange assistance that are less common among peers.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Wealth management Retirement plans for business owners (SEP, solo 401k) Income planning General tax planning Real estate investing

Fee options

Fixed

1031 Exchange Services charged either $2,500 fixed fee or 0.5% of asset value, negotiable

Percentage

0.50% to 1.0% per annum depending on strategy and account size

Commissions

Insurance products commissions received separately from advisory fees

Project-based

Financial Planning Services charged at $250 per hour; Additional retirement plan consulting duties at $250 per hour

Other

Fee-only: Financial Planning Services billed at $250 per hour

Main office location

JLP Investments

12574 Flagler Center Blvd, Ste 101

Jacksonville FL 32258, United States

Number of offices

2

Most active in

Florida · Georgia

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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