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Its Asset Management, L.P.

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Client assets under management

$246,683,767

Clients

586

3% high-net worth

Advisors

2

of 9 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

293

Very High

Average account size

$420,962

About

ITS Asset Management, L.P. provides model-based portfolio management primarily to individual investors (including high-net-worth and non-HNW clients) and to various institutional retirement accounts such as 401(k), pension, and profit-sharing plans. The firm offers managed strategies built from mutual funds and ETFs and charges advisory fees based on assets under management.

Investment decisions are driven by a Disciplined Active Portfolio Management (DAPM) process that combines monthly reallocation, proprietary research, and both technical and fundamental analysis across preset program frameworks (Dynamic Conservative/Moderate/Growth, Global Premier, and Income Plus). Portfolios emphasize asset- and sector-selection within defined allocation ranges and can include active sector rotation, ETF exposure (including commodity-backed ETFs), and an optional satellite equity sleeve in income-focused strategies.

This firm’s profile is notable for its longevity and structure—ITS traces to 1970 and operates together with PTS as DBAs under a common owner—and for its operational model: roughly $298 million in AUM is managed by two advisors across about 586 client accounts, resulting in an unusually high client load per advisor. ITS also relies heavily on third‑party solicitors and discloses ongoing solicitor/endorsement arrangements to clients, and it accepts retirement-plan and other institutional clients (including state or municipal entities), a mix that is uncommon among similarly supported firms.

Client services

Portfolio management

Expertise

Passive / index investing Active portfolio management Income planning Retirement plans for business owners (SEP, solo 401k)

Occupation focus

Retired Founder/Business Owner

Fee options

Percentage

$0+: Up to 2.00% annually (ITS maximum fee rate for all clients, varies among clients) $50,000 - $250,000: 2.25% annually (PTS Non-Platform accounts) $250,001 - $500,000: 2.00% of amount over $250,000 (PTS Non-Platform accounts) $500,001 - $1,000,000: 1.75% of amount over $500,000 (PTS Non-Platform accounts) $1,000,001+: Negotiable (PTS Non-Platform accounts) $50,000 - $250,000: 2.00% annually (PTS Platform accounts) $250,001 - $500,000: 1.75% of amount over $250,000 (PTS Platform accounts) $500,001 - $1,000,000: 1.50% of amount over $500,000 (PTS Platform accounts) $1,000,001+: Negotiable (PTS Platform accounts)

Commissions

Commission-based compensation possible through insurance product sales by licensed representatives; separate from advisory fees.

Other

Account minimum: $30,000 Fee-only: Advisory fee charged as percentage of assets under management; no commissions from funds or platforms.

Main office location

Its Asset Management, L.P.

565 Washington Avenue, Suite 7

North Haven CT 06473, United States

Number of offices

3

Most active in

Arizona · California · Colorado · Connecticut · Florida · Georgia · Illinois · Indiana · Kentucky · Louisiana · Maine · Maryland · Massachusetts · Michigan · Minnesota · Missouri · Nebraska · Nevada · New Jersey · New Mexico · New York · North Carolina · Ohio · Pennsylvania · Tennessee · Texas · Utah · Virginia · Washington · Wisconsin

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

William W

Series 63, Series 65

Lighthouse Point, FL

Its Asset Management, L.P.

William Wadsworth is a financial advisor at Its Asset Management, L.P. with 33 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at several firms, including PTS Asset Management and Wadsworth Investment Co., Inc. He is also a trustee of the Wadsworth Family Foundation, where he reviews donation requests. Its Asset Management provides model-based portfolio management services to individuals, corporations, pension plans, charitable organizations, and other advisors. The firm manages approximately $282.8 million in discretionary assets across about 773 client accounts, employing a Disciplined Active Portfolio Management framework that combines asset allocation ranges, fund selection, and monthly reallocations.

Passive / index investing Active portfolio management Income planning Retirement plans for business owners (SEP, solo 401k) Retired Founder/Business Owner
user avatar

Jon E

Series 63, Series 65

Washington, PA

Its Asset Management, L.P.

Jon Erdner is a financial advisor at Its Asset Management, L.P. with 30 years of industry experience. He holds Series 63 and Series 65 licenses and has been with Its Asset Management since 1976. Outside of his advisory work, Erdner has been involved in harness racing with shared ownership in several standardbred horses since 1984. Its Asset Management provides model-based portfolio management to a diverse client base including individuals, corporations, pension plans, and charitable organizations. The firm uses a Disciplined Active Portfolio Management framework and primarily implements strategies through mutual funds and ETFs, managing approximately $282.8 million in discretionary assets.

Passive / index investing Active portfolio management Income planning Retirement plans for business owners (SEP, solo 401k) Retired Founder/Business Owner
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