I

Investment Advisor Associates, Inc.

Updated today
Find your advisor

Client assets under management

$37,140,014

Clients

70

23% high-net worth

Advisors

2

of 2 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

More info

Clients per advisor

35

Low

Average account size

$530,572

About

The firm provides fee-only investment management and financial planning primarily to individual clients, including high‑net‑worth households, managing roughly $37 million for about 70 clients with two advisers. Services include ongoing discretionary portfolio management, selection of other advisers, and limited‑scope hourly engagements, with fees billed as a percentage of assets under management.

Portfolios are customized through written investment policy statements and the firm uses fundamental and technical analysis and global diversification to pursue client objectives. The adviser may trade discretionarily and employs a wide range of strategies — including long‑ and short‑term positions, margin, short sales, and option writing — noting that some strategies can involve frequent trading and higher transaction costs.

Noteworthy among peers is the firm’s use of leveraged and derivatives strategies (including uncovered options and short sales) and its practice of selecting other managers and accommodating directed brokerage or solicitor referral arrangements, which is less common for a small, two‑adviser, fee‑only firm serving individuals. A principal‑owner has an extended history operating prior advisory and broker‑dealer entities, holds multiple securities and insurance licenses and occasional expert‑witness engagements, and one supervised person discloses a bankruptcy discharged in 2020 — disclosures prospective clients can review in the brochure.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Active portfolio management Options & derivatives strategies

Fee options

Fixed

Fixed fees offered (not including subscription fees); one-time setup fee may apply

Percentage

$0 - $500,000: 2.0% per year $500,001 - $1,000,000: 1.5% per year $1,000,001+: 1.0% per year and above

Project-based

Hourly charges available for limited scope advice

Other

Account minimum: $300,000 Fee-only: Fee-only investment management, no commissions

Most active in

More info

California

Disclosures

More info

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

More info

Forms ADV

Form ADV Part 2: Client Brochure

Quick links

818-501-3171

Advisors at this firm

Scroll left Scroll right
user avatar

Paul S

Series 63, Series 66

Mill Valley, CA

Investment Advisor Associates, Inc.

Paul Stenard is a financial advisor with Investment Advisor Associates, Inc. in Mill Valley, CA, holding Series 63 and Series 66 designations and bringing 48 years of industry experience. He has worked at Bank of America, N.A. since 2012 and Merrill since 2009. Investment Advisor Associates, Inc. primarily serves individual and high-net-worth clients through discretionary asset management, manager-selection programs, and limited-scope hourly consultations. The firm employs a blend of fundamental and technical analysis across a range of strategies, including both long-term and active approaches, and operates as a fee-only adviser that documents client goals with investment policy statements.

Active portfolio management Options & derivatives strategies
user avatar

Alan S

ChFC®, Series 63

Boston, MA

Investment Advisor Associates, Inc.

Alan Shorr is a financial advisor with Investment Advisor Associates, Inc. in Boston, MA, holding the ChFC® designation and Series 63 license. He has 43 years of industry experience and has been with Investment Advisor Associates since 2011, also working with Independent Financial Group since 2010. Outside of finance, he is involved as a part owner of 253 Organic LLC and serves as CEO of Almar Productions Inc., which produces live theater internationally. Investment Advisor Associates primarily serves individual and high-net-worth clients, offering discretionary asset management, manager-selection programs, and limited-scope hourly financial consultations. The firm employs a combination of fundamental and technical analysis across a range of strategies, including active approaches such as option writing and short sales.

Active portfolio management Options & derivatives strategies
Warmer team member

Not sure where to start?

We'll help you think it through – whether you ultimately need an advisor or not.

Call (201) 292-4557

Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.

By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. ("Warmer")