Integrity Financial Planning, LLC

Integrity Financial Planning serves individual investors and operating business owners with ongoing financial planning, discretionary investment management, and targeted tax and transaction advisory services for owners contemplating sales or structural changes. The firm manages a very small client roster with two advisors and uses a sub‑advisory relationship and third‑party participant‑account tools to oversee both managed and held‑away retirement assets.

The firm’s investment process is built around a five‑step framework that produces ultra‑low‑cost, personalized index portfolios composed of individual stocks and ETFs, with active tax management and the ability to incorporate clients’ social or faith‑based restrictions. IFP employs a mix of fundamental, technical, and charting analysis, discretionary rebalancing, and platform-driven implementation to tailor portfolios and manage costs for each client.

Distinctive features include a three‑tier service model for business owners that adds fixed‑fee, high‑complexity projects (for example, ESOP and micro‑captive feasibility studies, QSBS attestations, and GRAT/QOF modeling) and an optional hybrid performance arrangement tied to realized capital gains on business transactions for qualified clients. The firm’s small, selective client base and the presence of advanced investment and tax‑planning credentials on the team signal an emphasis on bespoke strategic and transaction planning that is less common among similarly supported advisers.