Holcombe Financial, Inc. logo

Holcombe Financial, Inc.

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Client assets under management

$409,590,054

Clients

179

54% high-net worth

Advisors

3

of 5 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

60

Typical

Average account size

$2,288,213

About

Holcombe Financial provides financial planning, discretionary portfolio management, retirement plan advisory, and general consulting to individuals (including high‑net‑worth clients), employer‑sponsored plans, and pooled investment vehicles. The firm also offers advisory and management services to private investment vehicles and delivers client onboarding and reviews through a written advisory agreement.

The firm integrates a proprietary planning tool called the “BluePages” into its client process, generally completing comprehensive planning before providing portfolio management and treating the plan as a living document subject to ongoing review. Investment implementation is primarily long‑term and allocation‑focused—using mutual funds, ETFs, dividend‑oriented active sleeves, and private fund or real‑estate exposures—and the firm can manage held‑away accounts through a third‑party platform and recommend separate account managers when appropriate.

Noteworthy for a firm of its size, Holcombe acts as managing member and investment manager of several affiliated private funds that hold real‑estate and income‑oriented investments and that include performance‑based compensation arrangements and allocations; the brochure discloses these arrangements, the accredited/qualified investor eligibility requirements, and associated conflicts of interest. The firm’s principal owner is a licensed real estate broker and the brochure describes measures to mitigate conflicts (for example, not charging the adviser’s asset‑based fee on assets invested in its affiliated funds), a combination of affiliations and performance‑based compensation that is uncommon among peers.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Wealth management Passive / index investing Active portfolio management Private / alternative investments Real estate investing

Occupation focus

Founder/Business Owner Executive

Fee options

Fixed

Fixed fees starting at $10,000 for Financial Planning Services and General Consulting Services

Percentage

$0 - $500,000: 1.25% $500,000 - $5,000,000: 0.90% $5,000,000 - $10,000,000: 0.75% $10,000,000+: 0.50%

Project-based

Hourly consulting fees typically $500 to $750 per hour for General Consulting Services

Performance-based

Performance-based fees for investments in Affiliated Funds and certain unaffiliated private funds, typically 10% of net profits after return of capital; eligibility requires $1,100,000 AUM or $2,200,000 net worth

Other

Account minimum: $2,000,000 Minimum fee: Minimum annual fee of $10,000 for Portfolio Management Services Fee-only: Fixed fees starting at $10,000 for Financial Planning Services; General Consulting Services fixed fees starting at $10,000 or hourly fees $500-$750/hour

Main office location

Holcombe Financial, Inc.

4151 Ashford Dunwoody Road, Suite 165

Atlanta GA 30319, United States

Number of offices

1

Most active in

Florida · Georgia · North Carolina · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Sarah L

Series 63, Series 65

Atlanta, GA

Holcombe Financial, Inc.

Sarah Lee is a financial advisor at Holcombe Financial, Inc. in Atlanta, GA, holding Series 63 and Series 65 credentials with over nine years of industry experience. She previously worked at Balentine LLC from 2015 to 2017 before joining Holcombe Financial. Holcombe Financial, Inc. provides financial planning, discretionary portfolio management, and consulting services to individuals, retirement plans, trusts, and pooled investment vehicles. The firm manages approximately $379 million in client assets and employs a long-term, diversified investment approach that includes mutual funds, ETFs, bonds, stocks, and real estate, as well as the use of Separate Account Managers and model portfolios when appropriate.

Wealth management Passive / index investing Active portfolio management Private / alternative investments Real estate investing Founder/Business Owner Executive
user avatar

Alexander J

Series 65

Atlanta, GA

Holcombe Financial, Inc.

Alexander Johnson is a financial advisor at Holcombe Financial, Inc. in Atlanta, GA, holding a Series 65 designation. He has two years of industry experience, including prior roles at Reicon Capital and Fusion Connect. Holcombe Financial, Inc. provides financial planning, discretionary portfolio management, and consulting services to individuals, retirement plans, trusts, and pooled investment vehicles. The firm employs a generally long-term, diversified investment approach and manages both discretionary and non-discretionary client assets totaling approximately $379 million.

Wealth management Passive / index investing Active portfolio management Private / alternative investments Real estate investing Founder/Business Owner Executive
user avatar

Russell H

CFP®

Atlanta, GA

Holcombe Financial, Inc.

Russell Holcombe is a CFP® professional with 21 years of experience in financial advising. He has been with Holcombe Financial, Inc. since 2003. Outside of his advisory work, he is a licensed real estate broker involved in buying and selling real estate. Holcombe Financial, Inc. provides financial planning, discretionary portfolio management, and consulting services to individuals, retirement plans, trusts, and pooled investment vehicles. The firm employs a long-term, diversified investment approach and manages approximately $379 million in client assets.

Wealth management Passive / index investing Active portfolio management Private / alternative investments Real estate investing Founder/Business Owner Executive
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