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Hilltop Financial Advisors

Updated today

Total assets under management

$24,507,601

Total clients

66

11% high-net worth

Total advisors

1

of 1 employees

Firm size

Independent

1 advisor

Average clients per advisor

66

Average account size

$371,327

About

Hilltop Financial Advisors serves individual clients with discretionary portfolio management and a range of financial planning services, from comprehensive plans and ongoing planning relationships to shorter engagements such as a 90‑minute “Simple Start” session, hourly planning, and a dedicated student loan repayment plan. The firm provides implementation and monitoring of investment portfolios as well as coordinated financial planning on topics like retirement, insurance, tax-aware investing, and estate considerations.

The firm’s investment approach is primarily passive, constructing asset-class allocations using index mutual funds and ETFs and typically managing client accounts on a discretionary basis; active managers may be used in select situations. Portfolio construction is tailored to each client’s objectives, time horizon, liquidity needs, and risk tolerance, and clients may impose reasonable investment restrictions.

A distinctive feature in the brochure is the firm’s explicit focus on student-loan advising: the principal operates a separate student‑loan business serving borrowers generally over 50 and the adviser reports devoting a significant portion of time to that activity (approximately 30% in the brochure supplement). The firm is fee-only, does not accept third‑party or performance‑based compensation, and generally recommends custody through an institutional platform that provides research and operational support.

Client services

Financial planning Portfolio management

Expertise

College savings (529s, UTMA, etc.) Student loan debt Cash flow / budgeting General estate planning guidance

Demographic focus

Approaching retirement

Fee options

Fixed

Comprehensive Financial Plan: generally $2,000 - $4,000 (negotiable); Student Loan Repayment Plan: generally $750 per person (negotiable); Simple Start Program: generally $750 (negotiable)

Percentage

$0 - $1,000,000: 1.00% $1,000,001+: 0.75%

Project-based

$250.00 per hour for financial planning services

Subscriptions

Ongoing Planning: annual fee of $5,000 or based on AUM fee schedule (whichever is greater), billed monthly or quarterly in advance

Other

Fee-only: Hilltop Financial Advisors is a fee-only firm compensated solely by its clients; no commissions received.

Main office location

Hilltop Financial Advisors

9000 W Chester St, Suite 100

Milwaukee WI 53214, United States

Number of offices

1

Most active in

Wisconsin

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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