Hermosa Advisors
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Total assets under management
$0
Total clients
16
100% high-net worth
Total advisors
1
of 1 employees
Firm size
Independent
1 advisor
Average clients per advisor
16
Average account size
$0
About
Hermosa Advisors is a single-advisor registered investment advisory firm that serves individuals (including high-net-worth clients) and small businesses, operating with a small client roster. The firm offers customized financial planning and advisory services including retirement and education planning, tax and estate considerations, divorce and business consultation, and investment consultation for held-away accounts.
The firm follows a fiduciary, client-driven planning process that can be broad-based or modular and begins with an initial interview and detailed document review to tailor recommendations. For investment advice it relies on fundamental analysis and typically recommends diversified portfolios of mutual funds and ETFs aligned with Modern Portfolio Theory, but it does not provide discretionary portfolio management or execute client trades.
Notable distinctions include the firm’s fee approach: it does not charge percentage-of-assets-under-management or performance-based fees and avoids commission- or trail-based compensation and soft-dollar arrangements. The practice’s very small scale and the principal’s outside roles as a part-time university instructor and elected city treasurer are operational features that differentiate its availability and advisory model from many peers.
Client services
Financial planning
Expertise
General retirement planning
Cash flow / budgeting
Debt management
Fee options
Broad-Based Financial Plan fees range from $3,000 to $8,000, payable in installments; ongoing advisement fees charged annually ($2,000 to $5,000) paid monthly or quarterly.
$300 per hour, billed in six-minute increments
Fee-only: Financial planning fees range from $3,000 to $8,000; ongoing advisement fees range from $2,000 to $5,000 annually; hourly fee is $300 per hour.
Main office location
Hermosa Advisors
Hermosa Beach CA, United States
Number of offices
1
Most active in
Hermosa Advisors has reported serving >5 clients in these states in the last 12 months.
California · Texas
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
-
Lawyer
They provide legal services, typically billed separately.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
Quick links
Not sure where to start?
We'll help you think it through – whether you ultimately need an advisor or not.
Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.
By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")