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Gragg Financial

Updated today

Total assets under management

$215,357,909

Total clients

310

18% high-net worth

Total advisors

3

of 12 employees

Firm size

Supported

1-3 advisors or $200M+ in AUM

Average clients per advisor

103

Average account size

$694,703

About

Gragg Financial provides investment advisory and financial planning services to individuals, high‑net‑worth clients, trusts, estates, charitable organizations, pension and profit‑sharing plans, and corporations. As of January 1, 2026 the firm reported approximately $215 million in assets under management and offers ongoing discretionary and non‑discretionary portfolio management as well as written financial plans and consulting services.

The firm follows a value‑driven investment philosophy, seeking undervalued companies with strong balance sheets, histories of dividend growth, significant overseas exposure and durable competitive positions, while applying a margin‑of‑safety and a long‑term orientation. Gragg Financial works with sub‑advisors (including CPS Investment Advisors), may incorporate mutual funds, index funds or ETFs where market research is limited, and serves as a fiduciary for ERISA and IRA accounts.

Gragg Financial is also organized as a Certified Public Accounting firm and provides traditional income tax and accounting services alongside its investment advisory practice, a combination that is uncommon among peers. The firm offers no‑cost educational seminars on direct instrument and mutual fund investing (with investment advice not tailored to attendees) and uses Fidelity’s Institutional Wealth Services for custody and platform-related services.

Client services

Financial planning Portfolio management Educational seminars or workshops

Expertise

General retirement planning Income planning General tax planning Wealth management

Occupation focus

Founder/Business Owner

Fee options

Fixed

Financial planning and consulting may be charged on a fixed fee basis.

Percentage

$0 - $3,000,000: 1.50% $3,000,000 - $5,000,000: 1.00% $5,000,000+: 0.75%

Project-based

Financial planning and consulting fees range from $200-$400 per hour, depending on complexity and agreement.

Other

Fee-only: Financial planning and consulting fees range from $200-$400 per hour, or fixed fee basis; may be waived for money management clients.

Main office location

Gragg Financial

Nine East Marion Street

Shelby NC 28150, United States

Number of offices

1

Most active in

Florida · North Carolina · South Carolina

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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