Advisors at this firm
Lynne G
CFP®, Series 63, Series 65
Middleton, WI
Googins Advisors, Inc.
Lynne Goldsmith is a CFP® with 20 years of industry experience, currently serving as an advisor at Googins Advisors, Inc. since 2021. Her prior roles include positions at Fidelity Investments and a period of retirement. Outside of her advisory work, she manages an agricultural business, Avalon Creek Farm LLC, and operates an online sales business. Googins Advisors manages approximately $501 million in client assets, providing discretionary portfolio management and investment advice to individuals, businesses, and institutions. The firm emphasizes fundamental, bottom-up analysis and a long-term buy-and-hold investment approach.
Dayton H
Series 65
Middleton, WI
Googins Advisors, Inc.
Dayton Hoffmann is a Series 65-licensed financial advisor at Googins Advisors, Inc. with one year of industry experience. His prior roles include positions at Belmark Inc., UW Madison Badger Market, and Flexo Imaging Inc. Googins Advisors manages approximately $501 million in client assets, providing discretionary portfolio management and investment advice to individuals, businesses, and institutional accounts. The firm uses a fundamental, bottom-up investment approach with a long-term buy-and-hold strategy and offers tailored portfolio services across mutual funds, individual stocks and bonds, and other securities.
Louise G
Series 63
Middleton, WI
Googins Advisors, Inc.
Louise Googins is a financial advisor at Googins Advisors, Inc. with 47 years of industry experience. She has been with Googins & Co., Inc. since 1983. Googins Advisors manages approximately $501 million in client assets, providing discretionary portfolio management and investment advice to individuals, businesses, and institutional accounts. The firm emphasizes fundamental, bottom-up analysis and a long-term buy-and-hold investment approach.
Richard M
Series 63, Series 65
Middleton, WI
Googins Advisors, Inc.
Richard Martin is a financial advisor with Googins Advisors, Inc., holding Series 63 and Series 65 designations and bringing 22 years of industry experience. His prior roles include positions at ASSET ALLOCATION STRATEGIES, llc and GLP Investment Services. Outside of advising, he is a 50% owner of Martin Hops Farm LLC, a hops farming business that sells crops to breweries. Googins Advisors manages approximately $501 million in client assets, providing discretionary portfolio management and investment advice to individuals, businesses, and institutional accounts. The firm emphasizes fundamental, bottom-up analysis with a long-term buy-and-hold investment approach.
