FLFS Advisory LLC logo

FLFS Advisory LLC

Updated today

Client assets under management

$153,156,823

Clients

194

18% high-net worth

Advisors

5

of 5 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

39

Low

Average account size

$789,468

About

FLFS Advisory LLC provides financial planning and discretionary portfolio management to a mix of individual and high-net-worth clients, as well as trusts, foundations, businesses and pension plans. Like many team firms, it combines ongoing investment management with financial planning topics such as retirement income, estate flow planning and referrals to other professionals for legal documents.

The firm uses a discovery-driven process to tailor plans and then implements those plans through asset allocation, third-party managers and proprietary model programs; portfolios are managed on a discretionary basis and reviewed at least annually. Investment decisions emphasize matching allocations to client objectives and may incorporate value and momentum considerations, tax-efficiency, and transitions of legacy holdings into a client’s customized allocation.

What distinguishes FLFS from most peers is its willingness to offer performance-based fee arrangements to qualified clients and to deploy Dunham-sponsored asset allocation programs that include both asset-based and performance-based fee options. The brochure also discloses potential conflicts tied to those program arrangements (including revenue sharing with the program sponsor) and to certain staff who are dually registered with LPL Financial or licensed to sell insurance, which can affect custody and product recommendations; the firm reports approximately $161.5 million in assets under management and a small team managing accounts on a discretionary basis.

Client services

Portfolio management Selection of other advisers

Expertise

Debt management

Fee options

Percentage

$0+: 0.00% to 2.00% annually (asset based advisory fee charged quarterly in advance or arrears depending on program) $0+: 0.25% annual Program Fee charged by DAIC in Dunham programs (calculated on average daily net asset value, paid monthly or quarterly) $0+: 10% performance-based fee on net profits or net increase in account value, subject to high water mark, fees negotiable and paid quarterly in arrears

Performance-based

10% of net profits or net increase in account value, subject to high water mark, fees negotiable and paid quarterly in arrears

Other

Fee-only: Asset management fees (0.00% to 2.0% annually), performance-based fees (10%), no commissions accepted

Main office location

FLFS Advisory LLC

29 Lasalle Parkway

Victor NY 14564, United States

Number of offices

1

Most active in

New Hampshire · New York

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

David G

ChFC®, Series 63

Victor, NY

FLFS Advisory LLC

David Gwynn is a financial advisor at FLFS Advisory LLC with 57 years of industry experience. He holds the ChFC® and Series 63 designations and has previously worked at H. Beck, Inc. and Grove Point Investments, LLC. Gwynn also owns LaSalle Associates, an investment-related business. FLFS Advisory LLC serves individuals, high-net-worth clients, families, trusts, foundations, businesses, and pension plans by providing financial planning, education, and discretionary portfolio management. The firm uses asset-allocation strategies combining direct management and third-party managers, offering a performance-based fee option for qualified clients.

Debt management
user avatar

Nick T

Series 66

Victor, NY

FLFS Advisory LLC

Nick Twentyfive is a financial advisor at FLFS Advisory LLC with four years of industry experience. He holds the Series 66 designation and has previously worked at Grove Point Advisors and LPL Financial LLC. Outside of financial advising, he is the owner of N25 Fitness, a fitness business he has operated since 2019. FLFS Advisory LLC serves individuals, high-net-worth clients, families, trusts, foundations, businesses, and pension plans by providing financial planning, education, and discretionary portfolio management. The firm emphasizes a discovery process to create customized plans and uses asset-allocation strategies combining direct management with recommended third-party managers.

Debt management
user avatar

Angela B

Series 63, Series 65

Victor, NY

FLFS Advisory LLC

Angela Babcock is a financial advisor at FLFS Advisory LLC with 14 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at firms including Grove Point Investments, H. Beck, Inc., and Finger Lakes Financial Services. Outside of advising, she is a licensed notary. FLFS Advisory LLC serves individuals, high-net-worth clients, families, trusts, foundations, businesses, and pension plans, offering financial planning, education, and discretionary portfolio management. The firm uses a discovery process to create customized plans and employs asset-allocation strategies combining direct management and third-party managers, including a performance-based fee option for qualified clients.

Debt management
user avatar

Alan D

ChFC®, Series 63, Series 65

Victor, NY

FLFS Advisory LLC

Alan Deuel is a ChFC® credentialed financial advisor with 24 years of industry experience. He is currently with FLFS Advisory LLC and LPL Financial, and previously worked at Grove Point Investments, Grove Point Advisors, and H. Beck, Inc. Deuel is involved with Finger Lakes Financial Services, an entity associated with his LPL business. FLFS Advisory LLC serves individuals, high-net-worth clients, families, trusts, foundations, businesses, and pension plans, providing financial planning, education, and discretionary portfolio management. The firm uses a discovery process to create customized plans and implements portfolios through asset allocation strategies combining direct management and third-party managers, including a performance-based fee option for qualified clients.

Debt management
user avatar

Robert G

Series 63, Series 65

Victor, NY

FLFS Advisory LLC

Robert Gwynn is a financial advisor at FLFS Advisory LLC with 25 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Grove Point Investments, Grove Point Advisors, and H. Beck, Inc. Outside of his advisory work, he is involved in coaching sports and fitness. FLFS Advisory LLC serves individuals, high-net-worth clients, families, trusts, foundations, businesses, and pension plans by providing financial planning, education, and discretionary portfolio management. The firm employs a detailed discovery process to create customized plans and uses asset-allocation strategies combining direct management and third-party managers, including a performance-based fee option for qualified clients.

Debt management
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