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Financial Advisory Corporation

Updated today

Total assets under management

$1,104,617,475

Total clients

258

52% high-net worth

Total advisors

9

of 14 employees

Firm size

Team

4-10 advisors or $500M+ in AUM

Average clients per advisor

29

Average account size

$4,281,463

About

Financial Advisory Corporation provides wealth management combining investment management and comprehensive financial planning to individuals (including high‑net‑worth clients), retirement plans, and non‑profit/endowment clients. Typical services described in the brochure include determining risk profiles, creating asset‑allocation portfolios, written financial‑planning modules (retirement, estate, tax, education funding), and quarterly reporting.

The firm generally manages client accounts on a discretionary basis and applies an asset‑allocation approach implemented with mutual funds, ETFs, individual bonds, and periodic rebalancing, with portfolio reviews at least quarterly. Its stated methods include both long‑ and short‑term purchase strategies and fundamental analysis, and recommendations are tailored to client objectives, liquidity needs, and risk tolerance.

Distinctive features include a relatively large scale for a nine‑advisor team—approximately $1.104 billion in discretionary assets for about 258 clients—which corresponds to a high average asset level per client and supports custom fee arrangements (two fee calculation methods, a $19,000 annual minimum, and bespoke schedules for accounts over $100 million). The brochure also discloses ERISA fiduciary services for retirement plans, recommends Charles Schwab custody while describing negotiated commission benefits, and notes that the firm advertises third‑party ratings and lists its IARD/CRD number for further verification.

Client services

Financial planning Portfolio management

Expertise

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)

Fee options

Fixed

Fixed fees considered on a case-by-case basis

Percentage

$0 - $2,000,000: 0.95% $2,000,001 - $5,000,000: 0.85% $5,000,001 - $10,000,000: 0.75% $10,000,001 - $15,000,000: 0.55% $15,000,001 - $25,000,000: 0.40% $25,000,001 - $50,000,000: 0.30% $50,000,001 - $100,000,000: 0.25% $100,000,001+: Custom

Project-based

Up to $500 per hour depending on work and employees involved

Other

Account minimum: $2,000,000 Minimum fee: $19,000 annual minimum fee Fee-only: Fee-only compensation; no commissions received

Main office location

Financial Advisory Corporation

4251 Cascade Road S.E.

Grand Rapids MI 49546, United States

Number of offices

1

Most active in

Florida · Michigan · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Craig R

CFP®, Series 63

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Loran F

CFP®, Series 63

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Nicholas S

ChFC®, Series 66

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Joel V

CFP®, Series 63

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Paul A

CFP®, Series 63

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Christopher S

CFP®

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Ryan A

CFP®, CFA®, Series 63

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Jackson V

CFP®

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
user avatar

Andrew R

CFP®, Series 65

Grand Rapids, MI

Financial Advisory Corporation

General retirement planning Wealth management Cash flow / budgeting College savings (529s, UTMA, etc.)
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