Equilus Group Inc logo

Equilus Group Inc

Updated today

Client assets under management

$25,718,869

Clients

86

15% high-net worth

Advisors

4

of 6 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

22

Low

Average account size

$299,057

About

Equilus Group Inc. serves individual and high‑net‑worth clients, as well as trusts, estates, retirement plans and charitable organizations, through a four‑advisor team managing about $25.7 million for roughly 86 clients. The firm provides non‑discretionary portfolio management, subscription‑based financial planning and consultation, insurance placement (commissions for life insurance and fixed annuities), and trust financial services with a published hourly and percentage fee schedule.

The firm delivers advice on a non‑discretionary basis, developing individualized strategies, quarterly reporting, and ongoing client meetings while using SEI for custody and infrastructure and engaging Independent Managers when appropriate. Equilus also evaluates and may recommend private placements and private equity, and discloses that it will allocate client capital to related-party real estate offerings only when clients qualify as accredited investors.

What distinguishes Equilus from many peers is its reliance on primarily non‑discretionary assets (the ADV shows $0 discretionary and $25.7M non‑discretionary), its required subscription model for first‑year planning engagements and ongoing planning payments, and its affiliation with Equilus Capital Partners, LLC — a related commercial real‑estate general partner and fund sponsor that the firm may recommend to clients, a relationship the brochure identifies as creating a material conflict of interest and potential custody implications beginning in 2026.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Charitable giving & philanthropy Retirement withdrawal strategies College savings (529s, UTMA, etc.) Private / alternative investments

Occupation focus

Founder/Business Owner Executive

Demographic focus

Values-based investing

Fee options

Fixed

Initial financial plan: $1,500 single, $2,000 couple/business owners; ongoing planning: $1,500 ($125/mo) single, $2,000 ($166.67/mo) couple/business owners.

Percentage

$0 - $150,000: 1.25% $150,001 - $500,000: 0.96% $500,001 - $1,000,000: 0.80% $1,000,001 - $2,000,000: 0.64% $2,000,001 - $5,000,000: 0.56% $5,000,001 - $10,000,000: 0.48% $10,000,001 - $15,000,000: 0.44% $15,000,001 - $20,000,000: 0.40% $20,000,001 - $50,000,000: 0.32% $50,000,001+: 0.24%

Commissions

Commissions for sale of life insurance and fixed annuity sales from the broker or custodian.

Project-based

Trust financial services: $300 per hour (negotiable).

Subscriptions

Ongoing financial planning subscription fees: $125 per month single, $166.67 per month couple/business owners for the first year.

Other

Minimum fee: No minimum annual fee for client accounts; minimum $50,000 for trust portfolio financial fees Fee-only: Yes, investment advisory fees are charged; no commissions on securities sales, but commissions on insurance and fixed annuities.

Main office location

Equilus Group Inc

385 E Penny Road, Suite 101 B

Wenatchee WA 98801, United States

Number of offices

4

Most active in

Idaho · Illinois · Indiana · Oregon · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Michael M

Series 65

Bend, OR

Equilus Group Inc

Michael Musco is a financial advisor at Equilus Group Inc with two years of industry experience. He holds a Series 65 designation and has previously worked at Nealy Pierce LLC, NEXA Mortgage LLC, Landmark Professional Mortgage Group, and Microsoft. In addition to his advisory role, Musco is employed as an Asset Manager at Equilus Capital Partners, LLC. Equilus Group Inc provides investment advisory, financial planning, and trust consulting services to individual and institutional clients, emphasizing client-directed portfolio management on a non-discretionary basis. The firm operates with a small team and integrates a subscription planning model alongside its affiliation with a related-party commercial real estate sponsor.

Charitable giving & philanthropy Retirement withdrawal strategies College savings (529s, UTMA, etc.) Private / alternative investments Founder/Business Owner Executive Values-based investing
user avatar

Shane V

Series 63, Series 66

Wenatchee, WA

Equilus Group Inc

Shane Veitenheimer is a financial advisor at Equilus Group Inc with 14 years of industry experience. He holds Series 63 and Series 66 licenses and has previously worked at Northwestern Mutual, Merrill Lynch, Wells Fargo Advisors, and Chase Bank. Shane is also licensed as an independent insurance agent. Equilus Group Inc provides investment advisory, financial planning, and trust consulting services to individuals and institutional clients, managing primarily non-discretionary assets. The firm emphasizes client-directed portfolio management and operates with a subscription-based planning model, supplementing advice with third-party resources and independent managers.

Charitable giving & philanthropy Retirement withdrawal strategies College savings (529s, UTMA, etc.) Private / alternative investments Founder/Business Owner Executive Values-based investing
user avatar

Joel F

Series 63, Series 65

Wenatchee, WA

Equilus Group Inc

Joel Frank is a financial advisor with Equilus Group Inc. based in Wenatchee, WA, holding Series 63 and Series 65 licenses and 18 years of industry experience. He previously worked at Apex Advisory Group Inc. and has been with Equilus Financial Group, Inc. and Principal Life Insurance Company since 2015. Outside of his advisory role, he is a co-managing member of Equilus Capital Partners LLC, a business involved in real estate investment. Equilus Group Inc. provides investment advisory, financial planning, trust consulting, and related services to a diverse client base including individuals, institutions, and charitable organizations. The firm primarily manages non-discretionary assets and operates with a small team, offering a subscription-based planning model and involvement in sponsoring private real estate funds.

Charitable giving & philanthropy Retirement withdrawal strategies College savings (529s, UTMA, etc.) Private / alternative investments Founder/Business Owner Executive Values-based investing
user avatar

Marc B

Series 63, Series 66

Wenatchee, WA

Equilus Group Inc

Marc Bannos is a financial advisor at Equilus Group Inc with 10 years of industry experience. He holds Series 63 and Series 66 licenses and has previously worked at Pruco Securities LLC, The Prudential Insurance Company of America, Bank of America, Merrill, and Charles Schwab. Equilus Group Inc. provides investment advisory, financial planning, and trust consulting services to individual and institutional clients, primarily managing non-discretionary assets. The firm emphasizes client-directed decisions and uses a subscription-based planning model supplemented by third-party resources and selected independent managers.

Charitable giving & philanthropy Retirement withdrawal strategies College savings (529s, UTMA, etc.) Private / alternative investments Founder/Business Owner Executive Values-based investing
Warmer team member

Not sure where to start?

We'll help you think it through – whether you ultimately need an advisor or not.

Call (201) 292-4557

Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.

By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. ("Warmer")