Endeavor Financial Planning
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client assets under management
$51,844,413
Clients
43
63% high-net worth
Advisors
1
of 1 employees
Firm type
Independent
1 advisor
Fewer clients per advisor generally means more personalized, proactive service. Higher ratios may reflect streamlined models or lower minimums.
Clients per advisor
43
HighAverage account size
$1,205,684
About
Endeavor Financial Planning serves individuals, families, trusts, and small business owners with comprehensive financial planning and discretionary investment management, including retirement planning, education funding, tax planning, cash‑flow analysis, and estate planning. The firm operates as a fee‑only advisor and states it does not sell insurance or commissioned investment products or accept finder’s fees.
The firm’s investment approach emphasizes strategic asset allocation and long‑term, tax‑efficient investing grounded in Modern Portfolio Theory and academic research; it constructs model portfolios and Investment Policy Statements using low‑cost mutual funds and ETFs and draws on research from academic institutions and consultants such as Dimensional Fund Advisors. Accounts are managed on a discretionary basis under a limited power of attorney, with periodic rebalancing and the use of sub‑advisors for certain portfolios when deemed appropriate.
Noteworthy features include its solo practitioner model managing roughly $51.8 million for about 43 clients, a relatively high assets‑per‑advisor ratio and a small client base compared with many peers, and a stated willingness to provide fixed‑fee or project engagements in addition to asset‑based services. The firm also conducts occasional pro bono educational seminars, takes an educational (rather than prescriptive) approach to employer retirement plan rollovers in line with Department of Labor guidance, and typically recommends Charles Schwab as custodian while emphasizing independence from product sales.
Client services
Financial planning
Portfolio management
Selection of other advisers
Expertise
General retirement planning
Income planning
General tax planning
Wealth management
Passive / index investing
Fee options
One-time initial planning fee charged at signing; amount not specifically stated.
$0 - $750,000: 1.00% $750,001 - $2,000,000: 0.85% $2,000,001 - $3,000,000: 0.70% $3,000,001+: 0.50%
Project fees charged at $300 per hour with a 5-hour minimum.
Account minimum: No account minimum to secure services; however, asset-based fees generally apply for accounts with household balances over $350,000. Minimum fee: Annual fixed fees typically range from $3,000 to $5,000 per year, negotiated individually. Fee-only: Fee-only financial planning and investment management; no commissions or finder’s fees accepted.
Main office location
Endeavor Financial Planning
555 University Ave. Suite 284
Sacramento CA 95825, United States
Number of offices
1
Most active in
Endeavor Financial Planning has reported serving >5 clients in these states in the last 12 months.
California
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
Advisors at this firm
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