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East Horizon Investments

Updated today

Client assets under management

$56,030,000

Clients

35

49% high-net worth

Advisors

2

of 2 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

18

Very Low

Average account size

$1,600,857

About

East Horizon Investments serves individuals, couples, families (including high-net-worth clients), trusts and smaller institutions such as charitable foundations, providing discretionary investment management and financial planning. The firm is fee-only and typically charges percentage-of-assets fees for portfolio management while offering financial planning either as a complimentary service to managed accounts or on an hourly/negotiated basis for standalone engagements.

The firm’s investment process emphasizes fundamental analysis and an intrinsic-value orientation, using a diversified "Broad Portfolio Allocation" across equities, fixed income and pooled funds while employing security selection and mixes of active, passive or factor-based exposures. Portfolios are managed with a long-term, long-only posture under discretionary authority, with occasional use of quantitative or technical analysis primarily to assist trade timing and execution.

Notable differences from many peers include offering subadvisory services to other investment advisers and providing trustee services for several family trusts on an individual basis, both of which are less common among supported firms. The practice is a small, two-advisor firm managing roughly $63.5 million for about 35 clients, and its principals combine institutional investment experience with academic credentials (including CFA/CFP and a Ph.D.-level finance background); the firm also engages an independent annual surprise examination to verify custody arrangements.

Client services

Financial planning Portfolio management

Expertise

Active portfolio management Factor investing / smart beta Wealth management

Fee options

Fixed

Flat fees may be charged for financial planning projects, negotiable and quoted in advance.

Percentage

$0 - $1,000,000: 1.00% annually $1,000,001 - $2,500,000: 0.90% annually $2,500,001 - $5,000,000: 0.80% annually $5,000,001 - $10,000,000: 0.70% annually $10,000,001+: 0.50% annually

Project-based

$300-$400 per hour for financial planning, investment advisory and consulting services.

Other

Fee-only: Financial planning and consulting fees charged hourly at $300-$400 per hour, fees negotiable, sometimes flat fee for projects.

Main office location

East Horizon Investments

One Broadway, 14 Th Floor

Cambridge MA 02142, United States

Number of offices

1

Most active in

Florida · Massachusetts · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Gita R

Series 65

Cambridge, MA

East Horizon Investments

Gita Rao is a financial advisor at East Horizon Investments with 11 years of industry experience. She holds the Series 65 designation and has worked at Plum Pointe Wealth Management and East Horizon Investments since 2016. In addition to her advisory role, she is a Senior Lecturer in Finance at the MIT Sloan School, where she has taught and provided academic advising since 2013. East Horizon Investments serves individuals, families, trusts, and smaller institutions, offering discretionary portfolio management alongside financial planning and consulting. The firm’s investment approach emphasizes fundamental security analysis and intrinsic value, focusing on long-term, long-only strategies without leverage or short positions.

Active portfolio management Factor investing / smart beta Wealth management
user avatar

Eric H

CFP®, CFA®

Cambridge, MA

East Horizon Investments

Eric Henderson is a CFP® and CFA® with 14 years of experience in financial advising. He is a principal at East Horizon Investments and has worked at Plum Pointe Wealth Management, Ltd. since 2018. Outside of his advisory work, he owns and operates a commercial real estate business through Banyan Land, LLC in Massachusetts. East Horizon Investments serves individuals, families, trusts, and smaller institutions such as non-profits, offering discretionary portfolio management along with financial planning and consulting. The firm emphasizes a fundamental, intrinsic-value investment approach with a long-term horizon and manages approximately $42 million for about 30 clients.

Active portfolio management Factor investing / smart beta Wealth management
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