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Demars Financial Group LLC

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Client assets under management

$373,775,548

Clients

498

33% high-net worth

Advisors

4

of 4 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

125

Very High

Average account size

$750,553

About

The firm provides discretionary asset management, financial planning, limited pension consulting, and recommendations for third‑party money managers to individuals (including high‑net‑worth clients), employee benefit plans, trusts, estates, charitable organizations, and business entities. It charges percentage‑of‑AUM advisory fees for portfolio management and also offers hourly financial planning and negotiable pension consulting engagements; the firm reports roughly $374 million in discretionary assets under management across several hundred client accounts.

In constructing portfolios the firm customizes allocations to client objectives and may use firm model portfolios, third‑party sub‑advisers, and a mix of fundamental, technical and cyclical analysis with a focus on ongoing monitoring and periodic rebalancing. The firm typically operates with discretionary trading authority, reviews accounts at least quarterly, and recommends custody and execution through major custodians (including Fidelity, National Financial Services, and LPL Financial).

What is distinctive in the brochure is the firm’s dual‑role structure: its advisors are also registered representatives of a broker‑dealer and hold insurance licenses, so they may earn commission‑based compensation and 12b‑1 fees in addition to advisory fees, and the firm describes platform and service relationships with custodians that can include research and operational support. The brochure also discloses prior regulatory and client‑related matters (including a settled customer complaint and a state order) and notes ownership of an additional financial services entity and routine coordination with outside accountants and other service providers — features the firm describes and that are less common among similarly sized team advisers.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Occupation focus

Retired

Fee options

Percentage

$0 - $500,000: 1.5% annually (billed 0.375% quarterly in advance by fee deduction) $500,001 - $1,000,000: 1.0% annually (billed 0.25% quarterly in advance by fee deduction) $1,000,001+: 0.90% annually (billed 0.225% quarterly in advance by fee deduction)

Commissions

Associated persons receive commissions from securities sales and insurance products separate from advisory fees.

Project-based

Financial planning services charged at a negotiable fee of $250 per hour.

Other

Account minimum: $500,000

Main office location

Demars Financial Group LLC

420 N Evergreen, Ste 300

Spokane Valley WA 99216, United States

Number of offices

2

Most active in

Alaska · Arizona · California · Idaho · Montana · Oregon · Texas · Utah · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

David D

CFP®, ChFC®, Series 63, Series 65

Spokane Valley, WA

Demars Financial Group LLC

David Demars is a CFP® and ChFC® with 28 years of industry experience. He is currently with Demars Financial Group LLC and has previously worked at LPL Financial, Fidelity Financial Services, Crown Capital Securities, and Northwest Financial Advisors. Outside of his advisory work, he owns Retirement Plan Specialists Inc., a business focused on retirement plan services. Demars Financial Group LLC provides discretionary asset management, financial planning, pension consulting, and third-party manager selection for individuals, retirement plans, trusts, and business entities. The firm manages approximately $291 million in client assets and employs fundamental and technical analysis, among other methods, to construct and monitor customized portfolios.

Retired
user avatar

Brent S

CFP®, ChFC®, Series 63

Spokane Valley, WA

Demars Financial Group LLC

Brent Sears is a financial advisor with Demars Financial Group LLC in Spokane Valley, WA, holding the CFP® and ChFC® designations and possessing 26 years of industry experience. He has worked at firms including LPL Financial LLC, Crown Capital Securities, and Centaurus Financial, Inc., and has operated his own business, Brent M Sears Financial, Inc./Guidance Financial, since 2002. Demars Financial Group LLC offers discretionary asset management, financial planning, limited pension consulting, and third-party manager selection services to individuals, retirement plans, trusts, and business entities. The firm manages approximately $291 million in client assets and employs fundamental and technical analysis along with customized or model portfolios to provide ongoing portfolio management and written financial plans.

Retired
user avatar

Taylor D

CFP®, Series 66

Spokane Valley, WA

Demars Financial Group LLC

Taylor Demars is a CFP® professional with five years of industry experience, currently serving at Demars Financial Group LLC in Spokane Valley, WA. He has worked at several firms including LPL Financial and Crown Capital Securities, LP. Outside of his advisory role, he is involved with Flocks and Fields, LLC, a non-investment-related business. Demars Financial Group LLC provides discretionary asset management, financial planning, pension consulting, and third-party manager selection to individuals, retirement plans, trusts, and business entities. The firm manages approximately $291 million in client assets and employs fundamental and technical analysis, along with customized and model portfolios, to serve a range of clients including high-net-worth individuals.

Retired
user avatar

Richard K

Series 65

Spokane Valley, WA

Demars Financial Group LLC

Richard Kennedy is a financial advisor at Demars Financial Group LLC in Spokane Valley, WA. He holds a Series 65 designation and has recently entered the industry. His prior experience includes roles at Flocks and Fields LLC and McGriff Insurance Services, as well as self-employment and positions in education. Demars Financial Group LLC offers discretionary asset management, financial planning, pension consulting, and third-party manager selection for individuals, retirement plans, trusts, and business entities. The firm manages approximately $291 million in client assets and employs a variety of investment strategies, including fundamental and technical analysis, to construct customized and model portfolios.

Retired
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