Dahl Financial Services, Inc.
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Total assets under management
$31,200,000
Total clients
125
0% high-net worth
Total advisors
1
of 2 employees
Firm size
Supported
1-3 advisors or $200M+ in AUM
Average clients per advisor
125
Average account size
$249,600
About
The firm provides continuous investment supervisory and financial planning services primarily to individual investors who are not high‑net‑worth, along with pension and profit‑sharing plans, trusts, estates, charitable organizations and small business entities. Offerings include discretionary portfolio management, written financial plans, and retirement-plan consulting and due-diligence work, and the firm does not require a minimum account size to open or maintain an advisory relationship.
Investment decisions draw on both fundamental and technical analysis and may employ long‑term holdings, short‑term trades and more active strategies such as options, margin, short sales and market‑timing tools; the use of market timing is notable because it is uncommon among peers of this size. Portfolios are implemented against client‑specific investment policy statements, with regular reviews, semi‑annual reporting and annual meetings (or more frequently as needed).
What distinguishes the firm is its vertical integration with affiliated entities that provide insurance products, financial counseling, money‑management services and educational programming, plus the firm’s production of periodicals/newsletter content and client seminars or workshops (including programs aimed at widows and retirement decumulation). The firm also places emphasis on pension‑related services—plan sponsor due diligence and on‑site employee education—which aligns it more with hands‑on plan consulting and client education than with a primary focus on high‑net‑worth households.
Client services
Fee options
Flat fees for specific services ranging from $200 to $600, e.g., $500 for 401(k) reviews, $250 for IRA spend-down, $350 for life insurance needs analysis, $600 for retirement general plan (accumulation and distribution).
$0 - $5,000,000: 1% annually $5,000,000+: 0.75% annually
$200/hour for Account Manager; $100/hour for Associate Account Manager; $50/hour for Clerical and Administrative services.
Fee-only: Hourly charges for financial planning and consulting: $200/hour (Account Manager), $100/hour (Associate Account Manager), $50/hour (Clerical and Administrative). Fixed negotiated flat fees also available.
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Is not active or affiliated with:
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Main office location
Dahl Financial Services, Inc.
7908 W. Judson Road
Polo IL 61064-9047, United States
Number of offices
1
Forms ADV
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