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Custom Wealth Planners

Updated today

Total assets under management

$40,374,679

Total clients

64

55% high-net worth

Total advisors

3

of 3 employees

Firm size

Supported

1-3 advisors or $200M+ in AUM

Average clients per advisor

21

Average account size

$630,854

About

Custom Wealth Planners is a fee-only registered investment adviser that provides wealth management, investment management, and financial planning to individuals (including high-net-worth clients), as well as charitable organizations and corporations. The firm also provides retirement plan services to employer plan sponsors, ranging from consulting and participant education to discretionary plan investment management.

The firm’s investment approach emphasizes asset allocation and modern portfolio theory implemented through a mix of passive and active strategies, with discretionary trading aligned to client goals, risk tolerance, and tax considerations. Clients can choose ongoing or project-based financial planning and may receive coordinated advice across cash flow, insurance, retirement, estate, and business planning; the firm will also construct portfolios that incorporate socially conscious (ESG) criteria when requested.

Although recently founded, the three-advisor team manages roughly $40 million in client assets and includes professionals holding a variety of advanced credentials spanning retirement income, exit planning, plan-fiduciary, and divorce-financial specialties. The combination of employer retirement-plan services, customizable values-based investing, and a formal value-refund pledge for planning deliverables are features that distinguish the firm from many peers of similar size.

Client services

Financial planning Portfolio management Pension consulting

Fee options

Fixed

Project-Based Financial Planning: $4,000 - $10,000 fixed fee

Percentage

$0 - $1,000,000: 1.00% $1,000,001 - $5,000,000: 0.75% $5,000,001+: 0.25%

Other

Account minimum: $500,000 Fee-only: Ongoing Comprehensive Financial Planning: $250 - $850 per month fixed fee; Project-Based Financial Planning: $4,000 - $10,000 fixed fee

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Main office location

Custom Wealth Planners

2425 North Ankeny Blvd, Unit #105

Ankeny IA 50023, United States

Number of offices

1

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