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Cerda Munoz Advisors, Inc.

Updated today

Client assets under management

$261,659,829

Clients

659

19% high-net worth

Advisors

3

of 7 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

220

Very High

Average account size

$397,056

About

Cerda Munoz Advisors, Inc. works with individual clients, including high‑net‑worth households, to provide discretionary and non‑discretionary portfolio management and comprehensive financial planning. The firm also offers related services such as tax preparation and accounting support, and can assist with implementing life, disability and long‑term care insurance on a needs basis.

The firm’s investment approach is grounded in Modern Portfolio Theory and uses diversified allocations across mutual funds, ETFs, stocks, bonds, REITs and cash, with regular monitoring and rebalancing. Cerda Munoz may allocate client assets to unaffiliated professional investment managers to implement portioned strategies and relies on a custodial platform for trade execution and client reporting.

Noteworthy features relative to peers include a multi‑hundred‑million dollar asset base supported by a small advisory team and the integration of tax and accounting credentials (including CPA/PFS and enrolled agent capabilities) into its service model. The firm also engages in the sale of insurance and other financial products and acts as a solicitor for third‑party managers; these activities are disclosed in its brochure along with stated conflict‑of‑interest mitigations.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

General retirement planning Tax-loss harvesting

Fee options

Fixed

Financial planning fees range from $3,600 to $15,000 depending on complexity.

Percentage

0.60% - 1.50%

Project-based

$300 per hour for additional financial planning services if circumstances change.

Other

Account minimum: $250,000

Main office location

Cerda Munoz Advisors, Inc.

7720 Painter Ave, Suite A

Whittier CA 90602, United States

Number of offices

2

Most active in

California · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Aaron M

CFP®, Series 63

Whittier, CA

Cerda Munoz Advisors, Inc.

Aaron Munoz is a CFP® with 13 years of experience in the financial services industry. He has been with Cerda Munoz Advisors, Inc. and Cerda Wealth Management since 2013. In addition to his advisory role, he prepares individual income tax returns for clients. Cerda Munoz Advisors, Inc. provides portfolio management and financial planning services to individuals, trusts, and business entities, combining investment management with in-house tax preparation, accounting, and licensed insurance product implementation.

General retirement planning Tax-loss harvesting
user avatar

William T

PFS™, Series 63, Series 66

Whittier, CA

Cerda Munoz Advisors, Inc.

William Torres is a financial advisor at Cerda Munoz Advisors, Inc with 23 years of industry experience. He holds the PFS™ designation along with Series 63 and Series 66 licenses. His prior experience includes roles at 1st Global Insurance Services, Inc., 1ST Global Advisors, Inc., and 1st Global Capital Corp. Outside of his advisory work, Torres serves on the board of directors for the East LA YMCA, participating in programming and fundraising efforts. Cerda Munoz Advisors, Inc. provides discretionary and non-discretionary portfolio management and financial planning to individuals, trusts, pension and profit-sharing plans, and other business entities. The firm combines investment advisory services with in-house tax, accounting, and insurance product implementation, employing a diversified investment approach based on Modern Portfolio Theory.

General retirement planning Tax-loss harvesting
user avatar

Hilberto C

CFP®, Series 63

Whittier, CA

Cerda Munoz Advisors, Inc.

Hilberto Cerda is a CFP® professional with 13 years of experience in the financial advisory industry. He has worked at Cerda Munoz Advisors, Inc. since 2013 and also operates Cerda Wealth Management. In addition to his advisory role, Cerda prepares individual income tax returns as part of his work with Cerda Munoz Advisors. Cerda Munoz Advisors, Inc. provides discretionary and non-discretionary portfolio management and financial planning services to individuals, trusts, pension and profit-sharing plans, and other business entities. The firm combines investment advisory with in-house tax preparation and insurance product implementation, utilizing a Modern Portfolio Theory-based approach with diversified asset allocations and periodic portfolio monitoring.

General retirement planning Tax-loss harvesting
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