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Cardinal Wealth Advisory, LLC

Updated today

Client assets under management

$191,266,385

Clients

94

44% high-net worth

Advisors

2

of 3 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

47

Typical

Average account size

$2,034,749

About

Cardinal Wealth Advisory provides comprehensive investment advisory and financial planning services to individuals (including high-net-worth clients), families, business owners, and corporations, and also accepts institutional clients such as banking or thrift institutions and insurance companies. Services include portfolio management on both discretionary and non-discretionary bases, investment consulting, and the option of stand-alone advisory engagements when appropriate.

The firm employs a three-step investment process: establish an Investment Policy, conduct a money-manager search and selection aligned with that policy, and monitor and report on investment performance with formal reviews at least annually. Cardinal Wealth conducts due diligence on alternative investments (including private equity, managed futures, and hedge funds) and integrates analysis of insurance products into client planning when relevant.

What distinguishes the firm from many peers is its acceptance of banking and insurance-company clients and its provision of insurance product analysis and assistance in evaluating variable and traditional life insurance—services that are uncommon among similar advisers. The firm also combines third-party manager selection with periodic tax-focused reporting (annual realized gains/losses and income/expense reports) and offers both in-house discretionary management and referral or oversight of external managers.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Wealth management Private / alternative investments Business succession planning

Occupation focus

Founder/Business Owner

Fee options

Percentage

$0 - $1,000,000: Fixed Income: 0.40% annually, Equity: 1.50% annually $1,000,001 - $3,000,000: Fixed Income: 0.30% annually, Equity: 1.25% annually $3,000,001 - $5,000,000: Fixed Income: 0.25% annually, Equity: 1.00% annually $5,000,001 - $10,000,000: Fixed Income: 0.20% annually, Equity: 0.85% annually Above $10,000,000+: Negotiable

Main office location

Cardinal Wealth Advisory, LLC

5100 Poplar Ave Suite 2410

Memphis TN 38137, United States

Number of offices

1

Most active in

Alabama · Mississippi · Tennessee · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Quick links

Advisors at this firm

user avatar

Wilson B

Series 65

Memphis, TN

Cardinal Wealth Advisory, LLC

Wilson Barton is a financial advisor with Cardinal Wealth Advisory, LLC in Memphis, TN. He holds a Series 65 designation and has six years of industry experience. Prior to joining Cardinal Wealth Advisory, he worked at Sunburst Financial Group, LLC and has been affiliated with Birmingham Southern College since 2014. Cardinal Wealth Advisory serves individuals, high-net-worth clients, families, business owners, and institutional clients such as banks and insurance companies. The firm provides comprehensive investment advisory and financial planning services, focusing on discretionary portfolio management, manager selection, and alternative investment sourcing.

Wealth management Private / alternative investments Business succession planning Founder/Business Owner
user avatar

Daniel K

Series 63, Series 65

Memphis, TN

Cardinal Wealth Advisory, LLC

Daniel Keel is a financial advisor at Cardinal Wealth Advisory, LLC in Memphis, TN, with 29 years of industry experience. He holds Series 63 and Series 65 designations and has worked with State Mutual Life Assurance Company since 1984. Cardinal Wealth Advisory serves individuals, high-net-worth clients, families, business owners, and institutional clients such as banks and insurance companies. The firm offers comprehensive investment advisory and financial planning services, including discretionary portfolio management and insurance product analysis, with a focus on manager selection and alternative investment sourcing.

Wealth management Private / alternative investments Business succession planning Founder/Business Owner
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